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ilovedonews)一名医学美业从业人员说，尽管大多数人现在不再歧视秃头了，但对于脱发人士来说，这仍然是一件令人无法忍受的事。实际上，脱发的人更容易自卑，这也部分地影响了他们的自信和人际关系，脱发带来的干扰是多方面的。\r\n丁香园发布的《2019全国健康洞察报告》显示，90后是唯一将脱发列为“最担心健康问题TOP5”的人群。而且这对植发业的崛起也是一次神助。\r\n由沉默沉默到突然火热，从无人问津到聚光灯下，植发业的转折点出现在2016年至2020年这五年间。根据天眼查数据，截至2021年5月，全国有1104家植发相关企业。在过去的五年中，植发企业平均每年新增159家。\r\n据艾媒咨询提供的数据，2016年是植发业崛起的一年，市场规模从57亿元增长到2020年的208.3亿元，复合增长率超过29.6%。此外，由于植发业长期保持高速增长，预计到2025年，该产业的市场规模将超过560亿元，2030年将达到1381亿元。\r\n除关心外表的年轻人外，开始大步走进植发中心，为这一新兴市场打好了群众基础，相关企业寻求上市也从侧面证明了植发业快速成长。六月十七日，植发领域的领头羊雍禾医疗在港交所主板上市，摩根士丹利及中金公司为联席保荐人，若若能成功实现这一目标，必将成为中国植发领域的龙头企业。\r\n两亿五千万脱发者“脱”出200亿市场\r\n快速的工作节奏，高压力的生活，经常熬夜，一度成为“先脱发”的年轻人的梦魇，同时也让雍禾这样的植发机构吃到了时代的红利。\r\n从雍禾医疗发布的招股书数据显示，2018年至2020年，公司营业收入分别为9.3亿元、12.2亿元和16.4亿元，归母净利润分别为0.54亿元、0.36亿元和1.63亿元。虽然这一增长幅度不大，但雍禾医疗的总营收仍保持稳定增长。\r\n然而，当年轻人越来越关注脱发问题时，也越来越倾向于把脱发的话题转移到台面上来讨论，甚至制造出一股又一股的“热梗”，但在我国，愿意接受植发的人仍只占少数。\r\n根据一家咨询公司弗若斯特沙利文发布的研究报告，2020年，中国进行的植发手术达51.6万例，如果以2.5亿脱发人群为基数计算，则只有0.21%。\r\n但业内人士认为，0.21%的渗透率对整个植发业来说是个好消息：“中国植发市场的需求远远没有得到满足，比如韩国的渗透率已经超过了2.2%，即便是将渗透率提升到个位数，所对应的都是极其巨大的市场空间，这足以说明中国植发市场的巨大潜力。\r\n当前，植发业市场渗透率偏低的原因，一方面是由于脱发人士对植发手术仍有一定的忧虑心理，另一方面则指向着高昂的植发费用。\r\n移植手术的高单价早已不是什么秘密。根据 DoNews的了解，目前国内植发的价格基本上是每毛囊10-30元左右，而有植发需求的消费者一般都会移植几千个毛囊单位。以上行业人士表示，若要植发面积超过80%，最少也要2-3万元。\r\n该数据与雍禾医疗在其招股书中披露的数据基本一致。2018-2020年，雍禾医疗共收治病人35,000人、43,000人和5.1万人，每个病人在这两个月中分别为26,000、43,000和51,000人。另外，雍禾医疗的植发服务也分为普通、优质、贵宾三档，普通服务收费2-3万元，优质级服务3-5万元，贵宾级服务收费超过10万元。\r\n而且高的客流量单价也带来了较高的毛利率。该公司的毛利率从2018年到2020年分别为75.1%、72.6%和74.6%。\r\n以每年两三万的客单价，连续三年高于70%的毛利率，且不足个位数的渗透率，投资机构等投资方当然不会错过这场盛宴。IT桔子公司的数据显示，2017年9月，雍禾医疗获得了中信产业基金3亿元的 A轮融资；2018年1月，植发企业的战略投资是一家华盖资本。\r\n值得注意的是，除了这两轮已经公开的巨额融资事件外，植发业近三年来似乎从未出现过融资丑闻。以上业内人士都认为，植发、医美这类“半医半商”的行业对资金方的加入始终保持着较为谨慎的态度。\r\n\"利益与医疗本质之间的平衡非常重要\"。大麦植发创始人李兴东曾表达过同样的观点，“资本方进入，也不会让资本方完全控股，也许有些投资机构控制了(企业)以后，对利润的追求就会让企业失去一些原有的东西。\r\n虽然植发生意火爆，但仍难有客\r\n尽管植发企业吸金能力十足，而且整个行业也日渐火爆，但植发企业却很难称得上是一门好生意，“在植发企业高毛利率的情况下，其实很难做到这一点。\r\n据雍禾医疗招股书，从2018年到2020年，虽然其毛利率超过70%，但净利率仅为5.7%,2.9%和10%。\r\n雍禾医疗净利与毛利率差距较大的原因，主要是由于其营销费用居高不下。2018-2020年，雍禾医疗销售费用分别为4.64亿元、6.5亿元和7.8亿元，分别占50%、53.1%和47.6%。\r\n此外，在雍禾医疗的招股书中，排名前五位的供应商都是广告服务商，所提供的广告渠道有线上社区、搜索引擎、网络社交平台、电梯展示等。\r\n每年要拿出将近一半的收入砸向广告，雍禾医疗也是一个例子。其实，这也是整个植发业目前面临的困境。\r\n据天风证券统计，2020年雍禾医疗的市占率不高，仅为11%。大量的地方非连锁专科植发机构占据着约45.6%的市场份额，综合性医美企业的植发科室约占15.7%的市场份额，公立医院的植发科室约占14.6%的市场份额。\r\n也就是说，雍禾医疗在植发行业中的竞争优势并不明显，这条赛道存在异常激烈的市场竞争。所以，通过狠打广告获客，成为各大连锁企业、地方机构以及医美企业必不可少的手段之一。\r\n他说：“植发行业比较特殊，几乎是锤子买卖，而消费者又无复购需求，分享欲望极低，这使得企业难以形成品牌认知，只能开发新客源。以上业内人士分析说，“尽管植发需求普遍，但植发仍是新兴行业，大面积投放广告确实解决了一定程度的拉新问题，但要建立起消费者的认知，还是一个非常漫长的过程。\r\n另外，假发市场的火爆也在一定程度上成为制约植发企业获客的因素。\r\n对于饱受脱发困扰的90后网络工作者杨浩然来说，除植发这条路外，脱发人士也并非没有替代方案。\r\n比起植发来说，买假发的花费和治疗费用实在太低了。杨浩然说：“现在假发头套一般在1000元-1500元之间，质量好一点的在2000-3000元左右，而假发比较便宜，几十元到几百元。\r\n又正因为假发舒适性很好，佩戴方便，并且几乎很难辨别真假，使得假发市场在过去六年里一直保持20%以上的增长速度。根据央视《正点财经》报道，高速增长的假发行业，使一些批发商和生产商都出现了卖断货的情况，部分手工钩织假发订单甚至已经排到明年四月。\r\n植发行业乱象频发，未来何去何从？\r\n另一方面，植发业迅猛发展，也是行业乱象频发。\r\n以上业内人士直言，植发业的种种问题层出不穷，不少植发企业和机构将工作重心放在营销上，这样做的后果就是导致行业在高速发展的过程中，不断出现各种事故和负面新闻。\r\n从问卷调查平台草莓派的数据来看，在2018年植发机构消费者不满意要素调查中，41%的消费者对附加隐形消费不满意，35%不满意后续配套服务不到位，33%的消费者不满意手术疼痛。另外，术后效果不佳、植发成活率低、术后异常等都是消费者不满意的原因。\r\n不管是百度、搜狗等搜索引擎，还是知乎、微博等社交平台，关于“植发失败”、“植发机构存在价格不透明”、“植发虚报毛囊单位数量”等问题，这些问题数不胜数，即使是业内龙头企业，也存在着虚假宣传行为。\r\n据其招股书所披露的信息，2018年，雍禾医疗有七宗违规行为被处罚，其中，北京雍禾美度门诊部有限公司因变造医疗广告审查批准文件，在上海地铁1号线、2号线4号车厢发布未经审查批准的广告内容，被责令停止发布违法广告，处罚款176.7万元。另外据天眼查数据显示，2020年北京雍禾植发科技有限公司因广告宣传被罚款1万元。另外，雍禾医疗在医疗服务合同方面也存在诸多争议。\r\n此外，植发医师良莠不齐也是植发业的一个乱象。\r\n山东某三线城市三甲医院的皮肤科医生告诉 DoNews说，植发并非一项技术含量很高的手术，不用担心太多，但是值得强调的是，无论在哪里做植发手术，都要记住检查相关的医疗资质。\r\n「现在有些很小的美容店、理发店也在暗中从事植发业务，千万别去那些地方做植发手术。」这位皮肤科医生说：“此前媒体披露，有些植发培训机构训练一名所谓的植发医师只需两到三天，练习两个小时就敢让学员进行实操，医生没有相应的执业资格，机构没有相关医疗资质，根本不能保证手术安全性。\r\n「因为目前这个行业没有严格的监管政策，也没有明确的行业标准，所以消费者的权益很难得到保障，可以说植发业还处在野蛮生长的初期。以上业内人士表示，“但从目前的发展态势来看，随着雍禾医疗、大麦植发和碧莲盛的竞争逐步白热化，或将带动行业标准和规范的建立，从而形成良性竞争格局，推动植发行业发展。\r\n\u003Cimg src=\"https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002F2021072116353699.jpg\" alt=\"\" width=\"835\" height=\"448\" class=\"aligncenter size-full wp-image-1113\" \u002F>","published","article","https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002F2021072116353699.jpg","2021-07-22T00:35:45+08:00",null,15,[561,565,569,573],{"id":562,"tenant_id":6,"name":563,"slug":564,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},2569,"新兴市场","%e6%96%b0%e5%85%b4%e5%b8%82%e5%9c%ba",{"id":566,"tenant_id":6,"name":567,"slug":568,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},4845,"搜索","%e6%90%9c%e7%b4%a2",{"id":570,"tenant_id":6,"name":571,"slug":572,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},5289,"广州","%e5%b9%bf%e5%b7%9e",{"id":574,"tenant_id":6,"name":575,"slug":576,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},5911,"社交","%e7%a4%be%e4%ba%a4",319,"2024-09-08T00:08:58+08:00",{"id":580,"tenant_id":6,"creator_id":7,"title":581,"slug":582,"content":583,"content_json":12,"content_html":583,"reading_time":7,"access_level":7,"excerpt":12,"status":554,"content_type":555,"cover_image":584,"published_at":585,"scheduled_at":558,"author_id":543,"channel_id":558,"category_id":559,"tags":586,"version":14,"schema":12,"seo_title":12,"seo_description":12,"seo_keywords":12,"is_pinned":17,"is_featured":17,"is_pick":17,"is_slide":17,"view_count":607,"like_count":7,"comment_count":7,"author_name":545,"created_at":585,"updated_at":608},1109,"14小时的速成训练，昨晚，世界首富带领82岁老人遨游太空","1109","国家中部时间7月20日8时左右，坐落在西德克萨斯州一号发射场(Launch Site One)的新谢泼德号火箭(New Shepard)成功点火升空。\r\n此外，在7月11日，英国维珍银河公司的“团结”号飞船完成了第一次满员太空试飞之后，又一次载着普通民众的亚轨道飞行冒险旅程。\r\n\u003Cimg src=\"https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002Fimg_pic_1626826461_0.png\" alt=\"\" width=\"2838\" height=\"1596\" class=\"aligncenter size-full wp-image-1110\" \u002F>\r\n新谢泼德号采用全自动驾驶模式，由火箭发动机垂直推动，以超过3700公里每小时的速度进入太空。到了69公里的高度后，火箭推进器从乘客太空舱脱离，自己返回，乘客舱由惯性滑行到距地球表面100公里处的“卡门线”，这是太空和地球的分界线。\r\n七月五日刚卸任 CEO，亚马逊创始人 Jeff Bezos和他的弟弟 Mark Bezos以及18岁的高中学生奥利弗·戴蒙(Oliver Daemon)和82岁的女航天员沃利·冯克(Wally Funk)作为这次飞行的乘客，在没有任何宇航员或专业人员的陪同下，体验约3分钟的失重状态，同时通过飞船舷窗观看地球弧线及太空景观。\r\n","https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002Fimg_pic_1626826461_0.png","2021-07-22T00:34:09+08:00",[587,591,595,599,603],{"id":588,"tenant_id":6,"name":589,"slug":590,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},148,"自动驾驶","%e8%87%aa%e5%8a%a8%e9%a9%be%e9%a9%b6",{"id":592,"tenant_id":6,"name":593,"slug":594,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},2453,"互联网","%e4%ba%92%e8%81%94%e7%bd%91",{"id":596,"tenant_id":6,"name":597,"slug":598,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},7539,"亚马逊","%e4%ba%9a%e9%a9%ac%e9%80%8a",{"id":600,"tenant_id":6,"name":601,"slug":602,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},7607,"英国","%e8%8b%b1%e5%9b%bd",{"id":604,"tenant_id":6,"name":605,"slug":606,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},13206,"航天","%e8%88%aa%e5%a4%a9",443,"2024-09-08T00:08:59+08:00",{"id":610,"tenant_id":6,"creator_id":7,"title":611,"slug":612,"content":613,"content_json":12,"content_html":613,"reading_time":7,"access_level":7,"excerpt":12,"status":554,"content_type":555,"cover_image":614,"published_at":615,"scheduled_at":558,"author_id":543,"channel_id":558,"category_id":559,"tags":616,"version":14,"schema":12,"seo_title":12,"seo_description":12,"seo_keywords":12,"is_pinned":17,"is_featured":17,"is_pick":17,"is_slide":17,"view_count":640,"like_count":7,"comment_count":7,"author_name":545,"created_at":615,"updated_at":641},1094,"海外智慧城市建设创新纵览","1094","中国正在轰轰烈烈铺开的大规模智慧城市建设，是对未来城市形态的新探索。这种探索体量巨大、系统复杂、影响深远，而海外较早进入该领域的国家，其经验及教训将对中国智慧城市建设有很强的借鉴意义。----\r\n----\r\n----\r\n\u003Cimg src=\"https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002Ff238689e019747be907ab664291f7339.jpg\" alt=\"\" width=\"800\" height=\"238\" class=\"aligncenter size-full wp-image-1095\" \u002F>\r\n    全球新一轮科技革命和产业革命加速发展，作为第四次工业革命重要载体，智慧城市建设正在世界各国不断提速，成为全球新的经济增长点之一，也是国家经济实力、创新能力和治理水平的体现。《经济参考报·高端智造》将连线全球驻地记者，纵览各国智慧城市建设进程及经验，以资为国内参考。此次报道分上下两期，敬请关注。----\r\n----\r\n----\r\n    西班牙：巴塞罗那转型“欧洲创新之都”----\r\n----\r\n    □记者 谢宇智 冯俊伟 马德里报道----\r\n----\r\n    随着通信技术的发展，智慧城市的概念应运而生。所谓智慧城市，即通过信息技术整合城市的系统与服务，优化城市管理，让社会投资、人力资本、通信和基础设施等与可持续经济和谐共存，从而改善城市居民的生活质量。----\r\n----\r\n    西班牙东北部文化旅游胜地巴塞罗那市曾是欧洲重要的纺织产品生产和出口地，但20世纪80年代，经济萧条和大规模失业几乎使整座城市一蹶不振。为此，巴塞罗那市政府做出决定，改变城市的经济和社会形象，促进基于知识产业、城市旅游业和优质基础设施等新经济的发展，以使巴塞罗那向现代化城市转型。----\r\n----\r\n----\r\n    2013年，在时任市长特利亚斯的推动下，巴塞罗那开始朝着打造西班牙第一个真正智慧城市的战略努力，希望能在一个高度互联且零排放的大都会区域里创建一个拥有自给自足特性的城市。加泰罗尼亚自治区政府和欧盟对巴塞罗那市政府提出的各项倡议给予了支持。当地公司和大学也参与了这一战略计划的实施。----\r\n----\r\n----\r\n    从2013年开始，巴塞罗那市政府增加了公共区域无线热点区域的数量，让无线网络覆盖到了城区的几乎所有角落。目前在巴塞罗那的公交地铁和市场里可以免费使用无线网络，一些公园、广场和图书馆也提供无线热点。据统计，每月全城约有超过25万人连接免费无线网。----\r\n----\r\n----\r\n    与此同时，随着智能手机的普及，巴塞罗那市议会也开发了一系列应用程序来帮助当地居民和游客，这其中有的程序可为当地居民提供移动市政服务，有的可用于支付停车费或是给电动汽车充电的费用，有的可咨询实时交通状况并查看市内交通摄像机所拍摄画面，有的能与地图结合展示巴塞罗那的博物馆、景点、旅游路线、著名打卡地以及自然和城市空间，有的能帮助游客设计具体景点的参观路线及了解等候时间和相关文化信息，还有一些则能通过定位与增强现实技术展示巴塞罗那的历史画面与旧日城市风貌。----\r\n----\r\n----\r\n    与其他公共行政部门的合作以及建立公私合作联盟的举动被证明是卓有成效的。2014年3月，欧洲委员会授予巴塞罗那“欧洲创新之都”的称号，认为该市通过新技术更好地维持了与市民间的联系。这一奖项也帮助巴塞罗那获得了在2023年前持续主办世界移动通信大会的资格。----\r\n----\r\n ----\r\n----\r\n    世界移动通信大会、物联网解决方案世界大会和世界智慧城市博览会等展览落户巴塞罗那，也进一步巩固了巴塞罗那作为智能城市的地位。正如巴塞罗那前市议会议员兼经济学家哈维尔·穆勒拉斯在接受《经济参考报》记者采访时所说的那样：“在1992年奥运会之后，世界移动通信大会成为在巴塞罗那举行的最重要的活动。”----\r\n----\r\n    另一方面，巴塞罗那还积极谋求物联网技术的发展来改善公民的生活。通过铺设物联网系统，该市共创造了47000个工作岗位，还在一年内创造了3650万欧元的收入。----\r\n----\r\n    在城市街道照明方面，市政府给路灯设置智能照明传感器，根据经过的行人数量调节光的强度，将电力消耗减少30%，这意味着每年全市可节省下3000万欧元的电费。在环境保护方面，智能垃圾桶的使用有助于优化垃圾收集，并通过垃圾的焚烧为取暖系统提供能源。公交系统方面，全市大力推广混合动力公交车以进行减排，并设立配备了太阳能电板的智能停车站。而在绿化灌溉系统上，地面传感器可收集有关湿度、温度、风速、阳光和大气压等信息，从而使人们了解植物的需求，减少水资源消耗。----\r\n----\r\n    创新技术的使用使巴塞罗那成了一个更具包容性、生产力、创新力且能自给自足的城市，并为当地居民、投资者和游客带来了便利。这座城市因此在2014年获得了彭博慈善基金会重大挑战奖，并在2015年朱尼珀研究公司发布的全球智慧城市排行榜上名列第一。----\r\n----\r\n    哈维尔·穆勒拉斯对《经济参考报》记者说：“智慧城市是使一座城市跻身世界大城市前列中的绝佳机会。这座城市通过设立更好的基础设施获得了改变，但是它仍须不断发展，以改善当地的企业生存环境和居民生活质量。”同时他也指出，眼下社会不同阶层和不同年龄的人之间仍存在着巨大的“数字鸿沟”，以至于还无法让所有人从城市的现代化发展中受益。他认为，这将是未来巴塞罗那朝着进一步确认其“智慧城市”身份努力的方向之一。----\r\n ----\r\n    韩国：打造“智慧城市国家”----\r\n----\r\n    □记者 杜白羽 实习生 胡可 首尔报道----\r\n    作为高度城市化的国家，韩国一直重视智慧城市群建设，韩国总统文在寅表示，今后韩国将通过实施“新政”成为世界上最好的“智慧城市国家”。----\r\n----\r\n    韩国的智慧城市项目初期名为“Ubiquitous City”，意为“无处不在的城市”，后于2018年将项目名称变更为“Smart City”。据《智慧城市宣传手册》介绍 ，韩国计划从现有的28个城市拓展到包括大邱、春川、浦项在内的45个城市，2025年之前，计划在智慧城市项目投资10万亿韩元（约合575亿元人民币），至少可提供15万个就业岗位。----\r\n----\r\n----\r\n    文在寅政府将智慧城市选定为“八大革新成长动力”之一，针对智慧城市项目的现有问题，如开发模式、可持续收益能力、居民体验感等做了一系列政策调整，并于2019年6月整理制定了《第三版智慧城市一揽子计划》（下称“计划”） 。计划第一次明确规定了“智慧城市”的定义，即将信息通信技术（ICT）如人工智能、大数据等各种新技术应用于城市规划，以解决各种城市问题，改善居民生活质量的城市模型。釜山市和世宗市被选为智慧城市“国家模范城市”。----\r\n----\r\n    今年2月，韩国国土交通部向文在寅汇报了2021年的主要工作计划，其中包括通过“国家示范城市·地区中心城市·智慧服务·综合管理”等平台将全国所有城市打造为智慧城市的计划，并力求上半年内成立世宗和釜山“官民合作”PPP模式下的特殊目的公司，正式着手打造“智慧服务”系统。----\r\n----\r\n    将釜山选为“城市实验室”，目的是通过试行各种“新政”，将七大“创新要素”——交通、医疗、教育、能源、文化、就业、治理，逐一应用于釜山城市区域，为解决城市问题积累经验。作为韩国第一大港口城市，釜山市重点发展对象是能源、机器人和水资源。能源方面，计划通过燃料电池发电厂、地热水供暖等技术实现所需能源的超100%可再生能源供应；机器人方面，计划通过建造机器人基础服务设施将釜山打造为世界级“机器人城市”；水资源方面，计划通过水循环过程中的尖端技术应用打造韩国科技“水城”。----\r\n----\r\n    有“迷你首都”之称的世宗市重点发展的是交通和医疗。交通方面，计划将无人驾驶、共享汽车等技术全面引入世宗市，构建“出行即服务”系统，打造面向未来的交通运输体系；医疗方面，从预防、急救、管理三方面入手，打造先发制人、灵活机动的尖端医疗试验台。----\r\n----\r\n ----\r\n----\r\n    事实上，韩国提出智慧城市的蓝图构想，早在本世纪之初就已形成。最早的智慧城市——松岛新城位于仁川市南端，占地约607.5万平方米，均由填海造地而成，且距离首尔市不到65公里。2003年，为扩大吸引外资规模，将韩国打造成为东北亚物流·商务中心国，韩国政府成立了仁川经济自由区（IFEZ）。依托这一优势，松岛新城的智慧城市计划也被提上日程，意在将松岛建设成为超越香港、上海浦东、新加坡等经济特区的全球商务中心。----\r\n----\r\n ----\r\n----\r\n    为保持资金链的良性运转，松岛新城优先开发的是回笼资金较快的住宅地产。建设初期采用了基础设施、住宅和商务办公地产同步进行的方式，完成了主要道路建设，并首先建造和出售了一批高端住宅区，再将所得资金用作进一步基础设施的建设完善投资。但是，以技术供应商为市场主导的“自上而下”的开发模式忽视了实际入住者对于服务设施体验感；以技术为中心的过度投资又导致该项目不具备可持续的收益能力，进而阻断了民营企业的加入 。----\r\n----\r\n ----\r\n----\r\n    简而言之，所谓“智慧城市”俨然成了政府背书的房地产开发项目。项目后期虽然对开发模式进行了调整，但仍未能改善松岛新城的尴尬局面。就松岛新城的发展现状来看，房地产开发势头较好，住宅等地产销售情况较乐观。但是产业和人口的集聚效应都不明显，有产业发展滞后的情况。项目原计划吸引人口约为27万，但经过十余年的发展，截止到2020年2月其实际入住人口也仅完成了目标的三分之二，约为19万 。原计划开办的“海洋第三小学”也因入住人口不足这一原因于今年5月10日在教育部、行政安全部共同投资审查会上被否决。而税收优惠政策下被规划为各大学地方校区的教育用地也因久未动工，一度发展到双方对簿公堂的地步。----\r\n----\r\n ----\r\n----\r\n    鉴于此前的发展经验教训，文在寅政府的相关“新政”可以说是因地制宜，针对城市具体情况“量体裁衣”，做了不少调整。但仍然不是十全十美。比如在“智慧挑战解决方案”项目上，地方自治团体采取公开征集的方式选择解决方案，对智慧城市的建设缺乏总体规划；官民沟通渠道的“缺席”可能会导致居民的体验感不佳，前车之鉴不可不察；智慧城市的所谓“智慧”又是否能跨越贫富差距，真正将全国所有城市都打造为“智慧”城市，将“智慧”变成一种“看得见摸得着”的东西惠及全体国民？这些都是韩国智慧城市建设所面临的问题。----\r\n----\r\n ----\r\n----\r\n    除了国内，韩国政府还打算将自己的智慧城市模型——“韩国智慧新城（K-Smart City）”推广到其他国家。今年4月，韩国政府贸易投资促进机构——大韩贸易投资振兴公社（KOTRA）刊发了名为《智慧城市海外市场开发》的战略报告书。报告中分析了泰国、印度尼西亚、越南和土耳其四国的智慧城市开发现状、政策以及今后的相关推进策略。在此之前，韩国就已经参与了12个海外城市的智慧城市总体规划项目。----\r\n----\r\n ----\r\n----\r\n    “2025年全球智慧城市市场规模将达到8200亿美元，年均增长14%以上，成为新的经济增长点之一……智慧城市注定是城市的未来”。文在寅能否在任期最后一年，做到智慧城市国内建设和国际推广“两手抓”，将是摆在其面前的一大考验。----\r\n----\r\n ----\r\n----\r\n    瑞典：----\r\n----\r\n    创新解决数字化管理与隐私安全----\r\n----\r\n ----\r\n----\r\n    □记者 付一鸣 斯德哥尔摩报道----\r\n----\r\n    瑞典自上世纪60年代以来始终致力于智慧城市的探索，积极协调城市建设与资源环境、经济发展、人口结构等多方面的关系，在城市合理规划及系统性解决方案制定方面积累了宝贵的经验。瑞典首都斯德哥尔摩是全球知名的智慧城市之一，尽管早已榜上有名，但其所在的斯德哥尔摩省依然力求打造全球最领先的创新、开放和互联的智慧之都，通过创新的解决方案，开放性实现智慧城市和互联互通，在信息安全与隐私保护方面更是不断加码升级，以确保智慧城市未来发展。----\r\n----\r\n ----\r\n----\r\n    智慧城市的建设不是一夕之功，瑞典已将智慧城市建设纳入构建“无化石燃料国家”的规划当中，通过与数字化、生命科学、环境技术等配套领域的协同发展促进瑞典建成更加优越的公共环境。据介绍，斯德哥尔摩打造智慧城市的运营指标主要有以下几个方面：建立方便且可靠的互联互通设施；以暗光纤形式组成的数字技术基础架构，该架构所有权为斯德哥尔摩省，并且提供平等与不涉及竞争的条款；数字技术为内置，且在住宅、交通系统与城市环境中不断发展；斯德哥尔摩省的运营、流程和数据是开放的，且易于访问和创新；斯德哥尔摩为企业、商业、居民和学术界提供创新的氛围；斯德哥尔摩是协作、学习和创新的地方——这座智慧城市由市政、地区、商业、学界和居民共同建设。----\r\n----\r\n ----\r\n----\r\n    为了达到上述目标，各级委员会和相关公司董事会都需要在此策略的基础上积极地管理其运营。至关重要的是，智慧城市的建设工作不能被片面地对其单个职能（例如数字技术）分割对待，而是业务管理的自然组成部分。----\r\n----\r\n ----\r\n----\r\n    首先是数据交换的集成平台，斯德哥尔摩省下辖各市政府对不同的集成平台负责，这些平台支持在操作系统和物联网设备之间交换数据。其次是数据收集、存储和分析平台：各市政府管理可以收集、整理和存储来自传感器、应用设施和操作系统等各种渠道的数据的平台，并对它们负责。根据斯德哥尔摩市政府的指导原则，如果特定应用需要，各级委员会和公司董事会经各地市政府批准后可以查看本地平台数据。在涉及应用与服务方面，根据指南，不同的委员会对其与智能城市连接的应用程序和服务负责。数字化计划中将明确斯德哥尔摩市的应用程序组合中应共同使用哪些应用程序，并研究进一步开发可用于协调多个业务领域所需的开发程序的可能性。----\r\n----\r\n ----\r\n----\r\n    据斯德哥尔摩政府介绍，信息与隐私安全在数字化程序的框架内可形成管理体系结构。实现这一管理目标，三个技术推动因素至关重要。在应用与服务方面，一个重要的推动因素是信息和数据必须共享，根据应用程序的用途和目标人群，城市可以同时充当主体或合作伙伴。在数字平台和数字技术基础架构方面，应用程序和服务在数字平台上安装和运行，技术架构需要使应用程序和服务能够从系统和物联网设备收集数据，与此同时，应用程序和服务还需要能够轻松发送数据进行分析，并需要用于处理对数据访问的功能以及用于处理敏感信息过滤的功能。这些平台应使在斯德哥尔摩市的管理部门与公司董事会之间共享数据成为可能。----\r\n----\r\n ----\r\n----\r\n    此外，信息安全与隐私保护方面更是值得关注。智慧城市中的新解决方案将产生和使用大量信息，这意味着斯德哥尔摩市处理的信息将大大增加。目前已经有用于信息管理和安全性的系统和专业知识。因此，重要的是要确保所有新解决方案都符合当前的信息安全准则，并根据当前的信息安全准则对信息进行分类，还必须考虑到现行法律，例如《个人数据法》和欧盟有关数据保护的法规，以及与此相关的未来变更。----\r\n----\r\n ----\r\n----\r\n    鉴于将在智慧城市中处理的信息量不断增加，斯德哥尔摩市相关单位认为，应审查信息安全准则和信息分类准则，尤其应特别考虑将来自多个数据源的信息混合在一起的数据处理。此外，还需要开发通用的工作方法和过程以及通用的信息结构，以确保所收集信息的一致性。----\r\n----\r\n ----\r\n----\r\n    在智慧城市的信息管理中，重要的是要明确分配信息所有者对收集和使用的数据的责任。关于信息的安全问题，由于物联网设备数量的增加，在斯德哥尔摩市的各个地方，包括无线在内的通信将日益增加。对于新的解决方案，应权衡给用户带来的便利和信息处理的私密性。----\r\n----\r\n ----\r\n----\r\n    在智慧城市开发的所有新解决方案中，都必须考虑到数据完整性问题。为了解决这个问题，斯德哥尔摩市还计划建立一个与新的数字解决方案相关的正直与道德问题委员会，该委员会可以在这一领域提供指导，进而更大程度地实现隐私保护。----\r\n----\r\n ----\r\n----\r\n信息来源：经济参考报----\r\n----\r\n最新文章----\r\n中国信通院胡坚波：关于城市大脑未来形态的思考----\r\n----\r\n2021-07-09----\r\n大数据：不容忽视的十大趋势----\r\n----\r\n2021-07-08----\r\n云计算，用“计算”帮助碳排放做减法----\r\n----\r\n2021-07-05----\r\n以智能制造为主攻方向推动产业链数字化转型----\r\n----\r\n2021-06-29----\r\n海外智慧城市建设创新纵览----\r\n----\r\n2021-06-28----\r\n热门文章----\r\n1----\r\n数字孪生化水平五大等级L1-L5----\r\n2----\r\n解放号商用6周年，数智伴行温暖衡阳----\r\n3----\r\n浙江数字政府怎么建？规划来了----\r\n4----\r\n中软国际解放号收购众标智能 数智服务伴行政企数字化转型----\r\n5----\r\n中国信通院胡坚波：关于城市大脑未来形态的思考----\r\n6----\r\n辽宁省委书记张国清调研沈抚示范区，鼓励解放号发挥数字化转型引领作用----\r\n7----\r\n新型智慧城市 项目全生命周期管理系统介绍----\r\n8----\r\n建成位居全国前列的数字城市！青岛未来5年信息化规划出炉----\r\n9----\r\n数字化转型为农企“换道超车”提供可能----\r\n10----\r\n","https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002Ff238689e019747be907ab664291f7339.jpg","2021-07-20T02:57:22+08:00",[617,619,623,627,631,635,636],{"id":231,"tenant_id":6,"name":47,"slug":618,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},"%e6%95%b0%e5%ad%97%e5%8c%96%e8%bd%ac%e5%9e%8b",{"id":620,"tenant_id":6,"name":621,"slug":622,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},139,"信息安全","%e4%bf%a1%e6%81%af%e5%ae%89%e5%85%a8",{"id":624,"tenant_id":6,"name":625,"slug":626,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},181,"数字政府","%e6%95%b0%e5%ad%97%e6%94%bf%e5%ba%9c",{"id":628,"tenant_id":6,"name":629,"slug":630,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},214,"数字技术","%e6%95%b0%e5%ad%97%e6%8a%80%e6%9c%af",{"id":632,"tenant_id":6,"name":633,"slug":634,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},568,"新技术应用","%e6%96%b0%e6%8a%80%e6%9c%af%e5%ba%94%e7%94%a8",{"id":592,"tenant_id":6,"name":593,"slug":594,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},{"id":637,"tenant_id":6,"name":638,"slug":639,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},6841,"智慧城市","%e6%99%ba%e6%85%a7%e5%9f%8e%e5%b8%82",903,"2026-08-21T20:36:47+08:00",{"id":643,"tenant_id":6,"creator_id":7,"title":644,"slug":645,"content":646,"content_json":12,"content_html":646,"reading_time":7,"access_level":7,"excerpt":647,"status":554,"content_type":555,"cover_image":648,"published_at":649,"scheduled_at":558,"author_id":543,"channel_id":558,"category_id":650,"tags":651,"version":14,"schema":12,"seo_title":12,"seo_description":12,"seo_keywords":676,"is_pinned":17,"is_featured":17,"is_pick":17,"is_slide":17,"view_count":677,"like_count":7,"comment_count":7,"author_name":545,"created_at":649,"updated_at":678},1091,"以智能制造为主攻方向推动产业链数字化转型","1091","近年来，世界制造强国纷纷推进制造业向智能化、自动化转型。2016年，工业和信息化部发布了《智能制造工程实施指南（2016-2020）》，希望企业通过实施智能制造带来“两提升、三降低”，即：生产效率大幅度提升，资源综合利用率大幅度提升、研制周期大幅度缩短、运营成本大幅度下降、产品不良品率大幅度下降。\r\n\r\n\u003Cimg class=\"aligncenter size-full wp-image-1092\" src=\"https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002F26a66853c14f4325bd140fd4abd52eaf.jpg\" alt=\"\" width=\"800\" height=\"400\" \u002F>\r\n\r\n“十三五”时期，大力发展智能制造已成为我国企业界的广泛共识，大量企业初步解决了传统制造生产效率低下的问题，实现从劳动力为主的重复生产制造逐步向自动化设备普遍参与的数字化生产制造转变。一是有效缓解了制造业劳动力不足的问题；二是解决了企业在生产经营过程中的“盲点”；三是打通了企业研发、生产、物流之间的信息孤岛；四是为产业数字化和数字产业化奠定了坚实基础。尤其是疫情期间，智能制造赋予了广大企业强大的生命力，率先实现复工复产，部分企业通过业务转型拓展，及时调整生产线加工口罩、防护服等医疗用品，解决了现实迫切需求。\r\n\r\n在智能制造的实施过程中也存在一些问题，企业实施智能制造容易“虚化”，过于超前网络化建设和部署，对于制造过程的数字化重视不够；广大中小微企业的数字化转型步伐仍然较慢，资金不足、技术缺失影响了中小微企业的积极性；智能制造人才供给水平无法满足下一步全国大规模数字化转型的需求。\r\n\r\n“十四五”规划纲要明确提出，推进产业基础高级化、产业链现代化，提高经济质量效益和核心竞争力。“十四五”期间，实现制造业质量效益提升、保持制造业比重基本稳定、提高产业链现代化水平，仍然离不开智能制造这一关键手段。\r\n\r\n一是要统一认识，强化智能制造作为制造强国主攻方向。\r\n\r\n智能制造是我国制造业转型升级、实施高质量发展的重要途径，一方面通过数字化、网络化转型实现了企业数据采集、数据互联互通，提高了企业生产制造效率，并拓展了远程运维、定制化生产等新业态新模式，提升了企业核心竞争力，同时企业积累了大量数据，对于数字经济发展具有重要意义；另一方面随着人工智能技术的不断融合与深入推进，智能制造能够解决由于经验缺失导致的产品加工精度不高等传统问题，通过数据的积累，实现了产品加工精度的提升，同时，一批智能产品得以生产、面世，促进产品更加满足居民日益增长的生活需求。在“十四五”期间要更加重视智能制造的作用，要注意工业互联网、人工智能等新一代信息技术与制造技术相融合，将工业互联网、人工智能作为提升制造业企业效率、实现价值链跃升的技术手段，持续推动智能制造发展。\r\n\r\n二是要坚持制造业企业为主体实施智能制造。\r\n\r\n制造业是立国之本、兴国之器，制造业企业税率13%，是金融业的2倍，是名副其实的利税大户，只有切实提高制造业的营业收入和利润水平，才能推动社会经济的健康发展。同时，智能制造的核心在于新一代信息技术在制造业的深入应用，激发新的价值、新的增长点。在“十四五”期间，实施智能制造要避免“虚化”，避免互联网代表一切，避免脱离制造的“新一代信息技术”，要通过制造业为新一代信息技术提供广阔的应用场景，要推广解决制造业实际问题的新一代信息技术。\r\n\r\n三是要关注广大中小微企业的智能制造。\r\n\r\n中小微企业贡献50%以上的税收、60%以上的GDP、70%左右的专利发明权、80%以上的城镇劳动就业，但是中小微企业在固定资产投资、技术改造往往处于不利地位，缺少资金支持、缺少技术支持，往往使中小微企业在智能制造面前望而却步。在“十四五”期间，实施智能制造要重点解决中小微企业数字化网络化转型难题，开发低成本简易化的智能装备、工业软件，只有广大中小微企业走向了数字化，才代表我国迈向智能社会。\r\n\r\n四是要提升产业链供应链整体智能制造水平。\r\n\r\n从智能制造的历程来看，“十三五”期间大多数企业开展了单机数字化、生产线数字化、工厂数字化和企业数字化，智能制造在企业中逐步得以推广。在“十四五”期间，实施智能制造要围绕产业链现代化，重点推动若干条重点产业链供应链实现整体智能化，提升产业链协同制造效率，要鼓励产业链中的龙头企业加大产业链供应链体系的技术渗透、网络渗透、数据渗透，龙头企业应协助产业链上中下游企业按照统一标准实施智能制造，并推动智能制造人才在产业链中有序流动。\r\n\r\n五是高等院校要发挥更大的作用。\r\n\r\n当前，机器人和数控机床的应用基本解决了技能人才供给不足的问题，广大企业可以通过“无人工厂”摆脱对劳动用工的依赖。但是“无人工厂”不等于“零人工厂”，企业需要的熟练机器人和数控机床操作、维修人员，以及掌握信息技术的人员大幅度增加，也就是需要更多的技术人员，这些技术人员既要懂得制造技术，也要懂得信息技术，培养这些人才必须要依赖高等院校培养的本科生研究生。“十四五”期间，实施智能制造要抓紧智能制造专业技术人才培养，鼓励高校开设智能制造相关专业，鼓励企业和高校联合制定培养方案、联合设置课程，解决未来技术人才紧缺的问题。\r\n\r\n朱明皓：作者系北京交通大学副教授、中国高端制造业研究中心执行主任\r\n\r\n信息来源：经济参考报","近年来，世界制造强国纷纷推进制造业向智能化、自动化转型。2016年，工业和信息化部发布了《智能制造工程实施指南（2016-2020）》，希望企业通过实施智能制造带来“两提升、三降低”，即：生产效率大幅度提升，资源综合利用率大幅度提升、研制周期大幅度缩短、运营成本大幅度下降、产品不良品率大幅度下降。","https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002F26a66853c14f4325bd140fd4abd52eaf.jpg","2021-07-20T02:53:57+08:00",15122,[652,656,660,664,668,672,675],{"id":653,"tenant_id":6,"name":654,"slug":655,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},179,"产业链","%e4%ba%a7%e4%b8%9a%e9%93%be",{"id":657,"tenant_id":6,"name":658,"slug":659,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},211,"十四五","%e5%8d%81%e5%9b%9b%e4%ba%94",{"id":661,"tenant_id":6,"name":662,"slug":663,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},213,"智能化","%e6%99%ba%e8%83%bd%e5%8c%96",{"id":665,"tenant_id":6,"name":666,"slug":667,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},1945,"自动化","%e8%87%aa%e5%8a%a8%e5%8c%96",{"id":669,"tenant_id":6,"name":670,"slug":671,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},2397,"人工智能技术","%e4%ba%ba%e5%b7%a5%e6%99%ba%e8%83%bd%e6%8a%80%e6%9c%af",{"id":673,"tenant_id":6,"name":35,"slug":674,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},2441,"%e6%95%b0%e5%ad%97%e7%bb%8f%e6%b5%8e",{"id":592,"tenant_id":6,"name":593,"slug":594,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},"《智能制造工程实施指南（2016-2020）》",128,"2026-08-21T23:59:19+08:00",{"id":680,"tenant_id":6,"creator_id":7,"title":681,"slug":682,"content":683,"content_json":12,"content_html":683,"reading_time":7,"access_level":7,"excerpt":12,"status":554,"content_type":555,"cover_image":684,"published_at":685,"scheduled_at":558,"author_id":543,"channel_id":558,"category_id":686,"tags":687,"version":14,"schema":12,"seo_title":12,"seo_description":12,"seo_keywords":12,"is_pinned":17,"is_featured":17,"is_pick":17,"is_slide":17,"view_count":705,"like_count":7,"comment_count":7,"author_name":545,"created_at":685,"updated_at":706},1087,"普通人如何打造自己的ip?","1087","根据松松编辑杰哥了解，营销圈这两年很多做项目大佬都在研究个人ip这个事,很多朋友私下也跟杰哥咨询过这方面的问题，刚好近期圈内有大佬根据自身ip养成经验分享了一系列ip打造实操流程，感兴趣的朋友可以一起参考学习下!\r\n\u003Cimg src=\"https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002F2021071918515433.jpg\" alt=\"\" width=\"1000\" height=\"557\" class=\"aligncenter size-full wp-image-1089\" \u002F>\r\n\r\n根据大佬分析杰哥了解到，所谓打造个人IP其实说白了就是，包装自己，推广自己，对于新手如何打造ip,可以尝试从以下四个点去深入操作：\r\n\r\n第一,做一个人物百科\r\n\r\n网上搜你名字的时候有简介，有照片，有精力，有作品有点评，一上来就自带牛逼感，不管你是老板，还是扫大街的，还是送外卖的，你都必须拥有一个自己的人物百科。\r\n\r\n第二，做一批新闻采访报道\r\n\r\n根据你的业务以及你要展示的内容，写五到十篇的新闻稿，每篇新闻稿，找四家权威媒体来发布，那这些新闻稿不管你是转发到朋友圈，还是客户上网了解，你都能打消他们的顾虑，给你带来满满的信任。\r\n\r\n第三，注册自己的自媒体账号\r\n\r\n确保每天能够保持更新，不断的刷新你的存在感，如果还有预算，那就建议花少量的成本把自己包装成自媒体大V，这样更有说服力。\r\n\r\n第四，买套好点的西服，找个高大上的地方，找个摄影师给你拍一套个人形象照\r\n\r\n这个代表了你的身份，每次在网上做传播的时候都可以带上这些照片，按照我讲的这四条建议，你就能很轻松拥有牛逼感，从以前的默默无闻变成了具备有一定影响力的人。\r\n\r\n当然，杰哥认为这些仅仅是打造个人IP的开始，前期的推广和表面工作完成，后面最重要的就是持续的领域干货输出，给自己的粉丝带来实打实的影响，面子重要，里子更重要，如果后续没有源源不断的价值干货分享，只是包装出来一个成功导师空壳，那我认为这么玩也就只是割韭菜罢了，绝b发展不长久!","https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002F2021071918515433.jpg","2021-07-20T02:51:28+08:00",3100,[688,692,696,697,701],{"id":689,"tenant_id":6,"name":690,"slug":691,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},174,"自媒体","%e8%87%aa%e5%aa%92%e4%bd%93",{"id":693,"tenant_id":6,"name":694,"slug":695,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},177,"如何打造自己的ip","%e5%a6%82%e4%bd%95%e6%89%93%e9%80%a0%e8%87%aa%e5%b7%b1%e7%9a%84ip",{"id":592,"tenant_id":6,"name":593,"slug":594,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},{"id":698,"tenant_id":6,"name":699,"slug":700,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},6035,"营销","%e8%90%a5%e9%94%80",{"id":702,"tenant_id":6,"name":703,"slug":704,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},11939,"信任","%e4%bf%a1%e4%bb%bb",474,"2024-09-08T00:09:05+08:00",{"id":708,"tenant_id":6,"creator_id":7,"title":709,"slug":710,"content":711,"content_json":12,"content_html":711,"reading_time":7,"access_level":7,"excerpt":12,"status":554,"content_type":555,"cover_image":712,"published_at":713,"scheduled_at":558,"author_id":543,"channel_id":558,"category_id":686,"tags":714,"version":14,"schema":12,"seo_title":12,"seo_description":12,"seo_keywords":12,"is_pinned":17,"is_featured":17,"is_pick":17,"is_slide":17,"view_count":730,"like_count":7,"comment_count":7,"author_name":545,"created_at":713,"updated_at":731},1080,"观远数据亮相第一届美味中国高峰论坛 数据智能驱动品牌精益增长","1080","由新希望集团、弘章资本、参加 CANPLUS、华餐会共同主办的首届“美味中国”高峰论坛于14日至15日在上海圆满落幕。\r\n此次活动汇聚了近千家品牌、渠道、供应链、投资等美食专家，从投资的角度，共同探讨美味行业的未来发展，包括食品饮料、餐饮、烘焙、调味品、快餐等行业。\r\n首次“中国美味”峰会现场\r\n\u003Cimg src=\"https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002F1626684638284.jpg\" alt=\"\" width=\"600\" height=\"400\" class=\"aligncenter size-full wp-image-1082\" \u002F>\r\n观远数据作为美食赛道不可或缺的数字服务商，受邀出席本次峰会，为现场观众带来餐饮品牌行业数据化运营的实践和案例，目前，观远数据已为消费者带来了餐饮品牌行业的数据化运营实践和案例。\r\n如今，中国的“美味”市场，“人货”都已改变。据数据统计显示， Z一代逐渐成为消费主力，并已成为2020年餐饮消费第一群体，占餐饮总消费的40%。与此同时，随着消费渠道的演变和数字化的推动，餐饮企业开始主动投入移动互联网、外卖餐饮场景和线下业态的裂变升级。\r\n餐饮业正从粗放型、分散化的管理模式逐步跨入以消费者整体需求为中心的精细化运营时代，如何更好地解决诸如运营成本上升、连锁率低、供应链成熟度低、消费者需求变化快等痛点，不断推进企业数字化已成为大势所趋。\r\n观远资料现场展台\r\n现场，观远数据工作人员以对餐饮、零售业、消费品行业的深刻理解和实战经验，针对餐饮、新锐品牌等企业数字化的难点与痛点，提出用数据智能帮助企业精细化运营和市场洞察解决方案，并与现场众多“美味赛道”品牌方进行深入沟通。\r\n美食行业正在不断向新的品牌定位和商业模式发展，“美味”餐饮人也在不断的突破和创新中迎接新的挑战。面对激烈的市场竞争环境，数据化运营能力将成为企业的核心竞争力，通过数据智能构建全链路精细化运营体系，实时监控企业经营状况和全面数据决策，实现企业降本增效的价值。\r\n观远数据也将不断打磨产品和行业实践，不断助力更多“美味”赛道企业数字化转型升级，以数据驱动品牌精益增长与长红发展。\r\n","https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002F1626684638284.jpg","2021-07-20T02:48:43+08:00",[715,718,721,722,726],{"id":411,"tenant_id":6,"name":716,"slug":717,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},"企业数字化转型","%e4%bc%81%e4%b8%9a%e6%95%b0%e5%ad%97%e5%8c%96%e8%bd%ac%e5%9e%8b",{"id":719,"tenant_id":6,"name":320,"slug":720,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},2292,"%e5%95%86%e4%b8%9a%e6%a8%a1%e5%bc%8f",{"id":592,"tenant_id":6,"name":593,"slug":594,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},{"id":723,"tenant_id":6,"name":724,"slug":725,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},2746,"企业数字化","%e4%bc%81%e4%b8%9a%e6%95%b0%e5%ad%97%e5%8c%96",{"id":727,"tenant_id":6,"name":728,"slug":729,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},4841,"移动互联网","%e7%a7%bb%e5%8a%a8%e4%ba%92%e8%81%94%e7%bd%91",386,"2024-09-08T00:09:07+08:00",{"id":733,"tenant_id":6,"creator_id":7,"title":734,"slug":735,"content":736,"content_json":12,"content_html":736,"reading_time":7,"access_level":7,"excerpt":12,"status":554,"content_type":555,"cover_image":737,"published_at":738,"scheduled_at":558,"author_id":543,"channel_id":558,"category_id":559,"tags":739,"version":14,"schema":12,"seo_title":12,"seo_description":12,"seo_keywords":12,"is_pinned":17,"is_featured":17,"is_pick":17,"is_slide":17,"view_count":765,"like_count":7,"comment_count":7,"author_name":545,"created_at":738,"updated_at":766},1078,"自媒体人的三大注意：养号、群体、防搬砖","1078","社会化媒体，私人化、平民化、普遍化、自治，是近年来的一个新兴产业。在当今社会，很多人投身于自媒体行业，也有不少创业者通过自媒体实现了财务自由。\r\n现在市场上出现了各种自媒体平台， B站、新浪微博、抖音、快手、知乎、简书、企鹅号、大鱼号、今日头条、一点号等各种自媒体平台。实在是忙着做自媒体。\r\n这次，浅谈了互联网自媒体人应该知道的三大注意。\r\n\u003Cimg src=\"https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002F2021071918503799.jpg\" alt=\"\" width=\"612\" height=\"354\" class=\"aligncenter size-full wp-image-1084\" \u002F>\r\n定号\r\n每个自媒体平台背后，都有一套评价体系。新入门的人，常常以为，我上平台就能发，为什么还要养号？而平台对发布的内容也没有限制。\r\n事实上这样的想法是错误的，有些自媒体平台有考核机制，当你达到哪个等级时，才可以启动原创保护和推送扶持。到了一定程度，就会向新朋友发送类似的文章。当然是优先选择你的文章，并给予大量流量。任意平台都有不对外的隐藏分数供 AI机器识别。\r\n集团\r\n男人怕入错行，女人怕嫁错郎。网民害怕找一个群体。\r\n全网的自媒体平台，虽然都有一定的流量，但每一个平台都有一个关键主题。\r\n例如：\r\n微博客，追星，小年轻，抖机灵，互相掐架。\r\nB站，宅男圣地，主视频\r\n微信公众号内容知识问答\r\n微博，短视频\r\n土味短视频快手\r\n把你发布的内容挑出来，定位好平台受众群。相同的内容发布到不同的平台，得到的反馈也不一样，例如你发了一段比较土的视频，在快手上了热搜，但你发布了一条抖音，却被喷了出来。那是群组不同，接收内容也不同。若一开始就确定了要做的事情，最好选择好的目标平台团队。\r\n防吊砖\r\n众所周知，搬砖，即使是拥有知识产权，你也逃不过被搬砖的命运。\r\n情景：辛辛苦苦创作的内容，发布出去没有货。一名搬砖的人轻而易举地搬走，仍然着火。终于该是你的粉丝了，结果大家都在关注他。\r\n搬弄是非令人十分气愤。她们不想创造，喜欢搬砖头(去水印、拼图、模仿情节，这些技能是炉火纯青的)。您常常可以看到一些搬砖者的粉丝多于原作者的粉丝。再加上一些平台，常常会出现一些专割韭菜的导师，带徒弟培训，教学员搬砖而不是创作。这样使得平台的内容质量低下，也让原创作者感到寒心。\r\n媒体相关相关教程\r\n是否需要指导？不必\r\n精品内容创作者的创作，本身就是很好的教程。只是有很多人不研究，等别人把你嚼碎了喂你。总而言之，懒惰。\r\n因此会出现一些自媒体导师出来割韭菜。\r\n当然，我这里没有说的全部，因为有些自媒体收费教学，的确是分享干货。但一切围绕着内容和思想。谁也不会亲自教你。师傅领进门。\r\n","https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002F2021071918503799.jpg","2021-07-20T02:46:31+08:00",[740,744,748,749,753,757,761],{"id":741,"tenant_id":6,"name":742,"slug":743,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},219,"创业","%e5%88%9b%e4%b8%9a",{"id":745,"tenant_id":6,"name":746,"slug":747,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},2294,"内容创作","%e5%86%85%e5%ae%b9%e5%88%9b%e4%bd%9c",{"id":592,"tenant_id":6,"name":593,"slug":594,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},{"id":750,"tenant_id":6,"name":751,"slug":752,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},2629,"创业者","%e5%88%9b%e4%b8%9a%e8%80%85",{"id":754,"tenant_id":6,"name":755,"slug":756,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},5421,"新兴产业","%e6%96%b0%e5%85%b4%e4%ba%a7%e4%b8%9a",{"id":758,"tenant_id":6,"name":759,"slug":760,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},6238,"微信","%e5%be%ae%e4%bf%a1",{"id":762,"tenant_id":6,"name":763,"slug":764,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},7616,"知识产权","%e7%9f%a5%e8%af%86%e4%ba%a7%e6%9d%83",191,"2024-09-08T00:09:08+08:00",{"id":768,"tenant_id":6,"creator_id":7,"title":769,"slug":770,"content":771,"content_json":12,"content_html":771,"reading_time":7,"access_level":7,"excerpt":772,"status":554,"content_type":555,"cover_image":773,"published_at":774,"scheduled_at":558,"author_id":543,"channel_id":558,"category_id":775,"tags":776,"version":14,"schema":12,"seo_title":12,"seo_description":12,"seo_keywords":12,"is_pinned":17,"is_featured":17,"is_pick":17,"is_slide":17,"view_count":796,"like_count":7,"comment_count":7,"author_name":545,"created_at":774,"updated_at":797},1074,"直播又增新视频号成企业微信“名片”作为入口","1074","视频号将成为企业的名片，成为面向客户进行品牌形象展示的新窗口，同时也能承载企业视频化的商业活动。\r\n\r\n企微私域创始人高振刚认为，视频号+直播+企业微信，也将成为微信商业生态的新三角，视频号用于视频化的商业活动，企业微信承载私域运营，直播做交易转化。\r\n\r\n视频号+企业微信正在成为品牌营销的新标配。百准将联动企业微信的服务商、品牌方，共同探讨视频号+企微的趋势与市场。敬请期待!\r\n\u003Cimg class=\"aligncenter size-full wp-image-1076\" src=\"https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002F2021071717124612.jpg\" alt=\"\" width=\"699\" height=\"557\" \u002F>\r\n\r\n百准发现，视频号直播又添新入口，在订阅号顶部，常读订阅号的下方，显示用户已关注的并正在直播的订阅号。\r\n\r\n此外，在3.1.10版本的企业微信中，支持用户绑定企业的视频号，绑定成功后，可以设置在成员的个人信息页面展示视频号。\r\n\r\n首先，企业微信管理员在企业微信-工作台-管理企业处，绑定视频号，企业员工也可以主动向管理员申请绑定视频号。\r\n\r\n绑定成功后，员工可以在设置中，开启个人信息的视频号展示。","企微私域创始人高振刚认为，视频号+直播+企业微信，也将成为微信商业生态的新三角，视频号用于视频化的商业活动，企业微信承载私域运营，直播做交易转化。","https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002F2021071717124612.jpg","2021-07-18T01:12:12+08:00",15132,[777,781,785,789,790,791,792],{"id":778,"tenant_id":6,"name":779,"slug":780,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},172,"视频号","%e8%a7%86%e9%a2%91%e5%8f%b7",{"id":782,"tenant_id":6,"name":783,"slug":784,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},193,"私域","%e7%a7%81%e5%9f%9f",{"id":786,"tenant_id":6,"name":787,"slug":788,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},413,"新零售商业模式案例","%e6%96%b0%e9%9b%b6%e5%94%ae%e5%95%86%e4%b8%9a%e6%a8%a1%e5%bc%8f%e6%a1%88%e4%be%8b",{"id":592,"tenant_id":6,"name":593,"slug":594,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},{"id":698,"tenant_id":6,"name":699,"slug":700,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},{"id":758,"tenant_id":6,"name":759,"slug":760,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},{"id":793,"tenant_id":6,"name":794,"slug":795,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},6652,"品牌营销","%e5%93%81%e7%89%8c%e8%90%a5%e9%94%80",203,"2026-08-21T20:29:27+08:00",{"id":799,"tenant_id":6,"creator_id":7,"title":800,"slug":801,"content":802,"content_json":12,"content_html":802,"reading_time":7,"access_level":7,"excerpt":803,"status":554,"content_type":555,"cover_image":804,"published_at":805,"scheduled_at":558,"author_id":543,"channel_id":558,"category_id":806,"tags":807,"version":14,"schema":12,"seo_title":12,"seo_description":12,"seo_keywords":12,"is_pinned":17,"is_featured":17,"is_pick":17,"is_slide":17,"view_count":832,"like_count":7,"comment_count":7,"author_name":545,"created_at":805,"updated_at":833},1069,"\"社区电商新模式\"阿里的 MMC在武汉做了一次“尝试”","1069","一家商店商店挂着蓝色的门，伫立在路的尽头。离这里200多米的街口，烤肉、鸭脖、臭豆腐、热干面、\r\n身着清凉的小摊主招呼客人，孩子们三三两两坐在折椅上吃夜宵。更远的路，是一个形似车轮的广场，一对男女手持话筒对唱《花桥流\r\n在晚风中，燥热、狂野、荷尔蒙会溢出。\r\n\r\n[caption id=\"attachment_1071\" align=\"aligncenter\" width=\"600\"]\u003Cimg src=\"https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002F202006051113324682_27.jpg\" alt=\"\" width=\"600\" height=\"399\" class=\"size-full wp-image-1071\" \u002F> merchants and visitors on local weekly market in rural countryside of south germany  in autumn october on a sunny day[\u002Fcaption]\r\n小摊、小摊、生鲜\r\n一个经历过伤痛的城市，已回归到热闹的底层生活中。这家小店设在武汉市蔡甸区，是全城唯一的24小时社区电商自留地，阿里 MMC希望将其打造为优化调货效率、推进便民\r\n在一定意义上，这也是阿里 MMC近场社区电商模式的一个新的“尝试”。在三月，阿里巴巴成立了 MMC事业群，成为继盒马鲜生之后的另一个“新零售物种\r\n建立在信任之上的一家小店\r\n大爆发后，小店开始营业。\r\n店家徐丽萍，身材高挑，嗓音轻柔，有着地道武汉人的豪爽和率性\r\n她经营一家名为“大熊果蔬”的商店已经有七八年了，同时也在阿里零售通平台上做过水果批发生意。但随着武汉新冠肺炎疫情爆发，\r\n卡马集市给她带来了新的想法：做社区电商吧！\r\n需要客观存在，商业流通不会中止。将徐丽萍的身份转换为“团长”，线上下单，线下供货，新鲜蔬果一单接一单送到隔离在家的居民手中。前几\r\n在疫情的暴风中，盒马集市帮助大熊果蔬找到了新的增长点。暴风雨过后，徐丽萍也忍不住想了起来：一天12小时的服务还是太短了，能不能把晚上的1\r\n他非常敏锐，而且武汉人非常喜欢夜晚。每天都要守到12点才离开，她也在见证着这座城市中很多\r\n12点后，商店进入无人看管状态，人们凭动态密码自行提取商品\r\n新的需求得到释放，去小店的人流量也随之增加。最为令徐丽萍欣慰的是：“经营一个多月来，从来没有发生过偷窃、多拿的情况。从某种意义上说，完\r\n我们都知道考试的答案：在人情味浓厚的地方，人们总是倾向于相互信任\r\n穿著黑夜的衣服回家\r\n这个小商店给附近的许多居民带来方便。对于夜深人静的人来说，这家店的意义就更大\r\n燕占飞，武汉市公安局蔡甸区分局大集街派出所副所长。在疾病暴发之时，他主动请缨，带领队员坚守在火神山医院\r\n有时候，燕占飞会在夜班后到达自提点，取一箱牛奶，带给在家等着的爱人\r\n值班时，他是一个坚强而可靠的警察；在这里，他可以暂时忘记繁忙的警务工作，在回家之前得到\r\n计程车司机李少云。这位武汉“的姐”的故事在2018年的纪录片《生活万岁》中更为人所熟知：由于担心女儿无人照顾，\r\n灯光交叠，夜色温柔而漫长，她不想错过女儿成长的分分秒秒。\r\n这种无奈的做法，是生活所迫，但绝大多数乘客对此却表现出了宽容。一天晚上下班，母女两个已经是凌晨三点了，团长知道她跑得很\r\n张利娟，武汉大学中南医院急诊科。过去一段时间，她正处在抗击疫情的第一线，仅去年的跨年夜，张利娟就接\r\n「我常常想，这个病人是否可以不死？」在手术台上，她与死神赛跑。每次做完一次重要的手术，张\r\n在盒马集市上，她习惯了买一些快餐和水果，晚上下班后顺路取走，作为没空陪伴孩子\r\n这是一个狭窄而安静的地方，仿佛是夜晚归人的缓冲区。她们从灯下拿东西，深呼吸，整理衣领，准备\r\n这就是医生们不需要面对生死的问题，司机可以和他们的女儿亲密交谈，警察也可以喘口气，不需要急\r\n人生虽然艰辛，但谁都需要一个避风港。\r\n都市复兴之烟火\r\n历史记载了这个城市所经历的苦难与重生。\r\n在这次疫情中，很多本地的武汉博客作者在网上广泛传播。令人吃惊的是，这个曾经熟悉的城市流露出陌生的一面：原来喧闹的喧嚣，生\r\n冷色镜头中最常见的角色是志愿者，其次是医护人员、社区工作者、警察。联合起来保卫武汉\r\n日子一天天过去，这个城市又渐渐被烟火所充满了。随着武汉的发展，“夜归”们回到各自的工作岗位上，犹如潮水再次\r\n它们让人们在深夜里保持安全感。B站评论区，一位网友如此感慨，“有的时候，他们的安全感也需要\r\n有时这种关怀是对当事人的感谢，乘客的善意，病人的康复，有时，只是街角那盏永不熄\r\n这个灯就像一个信标，只要灯还亮，希望还在，人的生命就不会被生活所压\r\n武汉有个方言叫“不服周”。\r\n意思是不甘心，不服输，是一种坚强、坚韧、永不屈服的顽强。在武汉爆发后，武汉以超乎想象的速度重生，我们可以把它看作这座城\r\n看守黎明的人\r\n黑夜已深，徐丽萍仍守在自己前面。有一位朋友问她借剃毛推子给自家宠物狗剃毛；徐丽萍与邻居分享经验：“尾巴和头\r\n我问她：猫咪还要剃毛？“我家的狗叫猫。”她掩着嘴笑。\r\n白天有人上门取红提，但始终无法找到货物，徐丽萍耐心地指导她：“您打开订单页面查一下，是不是\r\n一种新的生活方式开始了，赶超时代的人们也需要指引和帮助。盒马集市致力于将街头巷尾的“夫妻店”结合起来，正是这些\r\n人力配对，技术随需。小型商店将以更精确、更高效的模式出现在舞台上，这背后是阿里 MMC努力盘活区域内资源，打造商品流通的最优链路。24小时自动取款机仅\r\n据报道，阿里 MMC正在探索近场电商模式。简而言之，就是通过终端服务确定性与消费需求的确定性，让源头工厂和农户用最优\r\n曾是寂静，此刻迎来重生；曾经的老，也会焕发新的光彩。烟花是一个城市的标签，更是数字\r\n夜深人静，徐丽萍收起了大熊果蔬的铺面，只剩下盒马市场自提点的大门仍然敞开着。小区下商铺鳞次栉比，她的店面似乎已经成\r\n夜深了，还会有夜半回来的居民来这里游玩。小卖部静静地留着一盏灯，守望着这个城市的沉\r\n","阿里MMC正在探索近场电商模式。简单来说，就是通过终端服务的确定性和消费需求的确定性，让源头工厂和农户以最优的链路连接小店，为居民提供物美价优的服务。","https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2021\u002F07\u002F202006051113324682_27.jpg","2021-07-18T01:02:07+08:00",4721,[808,812,816,819,823,827,831],{"id":809,"tenant_id":6,"name":810,"slug":811,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},241,"阿里巴巴","%e9%98%bf%e9%87%8c%e5%b7%b4%e5%b7%b4",{"id":813,"tenant_id":6,"name":814,"slug":815,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},4653,"武汉","%e6%ad%a6%e6%b1%89",{"id":817,"tenant_id":6,"name":325,"slug":818,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},4727,"%e6%96%b0%e9%9b%b6%e5%94%ae",{"id":820,"tenant_id":6,"name":821,"slug":822,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},6087,"电商","%e7%94%b5%e5%95%86",{"id":824,"tenant_id":6,"name":825,"slug":826,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},6407,"阿里","%e9%98%bf%e9%87%8c",{"id":828,"tenant_id":6,"name":829,"slug":830,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},8610,"盒马鲜生","%e7%9b%92%e9%a9%ac%e9%b2%9c%e7%94%9f",{"id":702,"tenant_id":6,"name":703,"slug":704,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},1167,"2024-08-22T03:10:45+08:00",{"id":835,"tenant_id":6,"creator_id":7,"title":836,"slug":837,"content":838,"content_json":12,"content_html":838,"reading_time":7,"access_level":7,"excerpt":839,"status":554,"content_type":555,"cover_image":12,"published_at":840,"scheduled_at":558,"author_id":543,"channel_id":558,"category_id":558,"tags":841,"version":14,"schema":12,"seo_title":12,"seo_description":12,"seo_keywords":12,"is_pinned":17,"is_featured":17,"is_pick":17,"is_slide":17,"view_count":867,"like_count":7,"comment_count":7,"author_name":545,"created_at":840,"updated_at":840},1067,"华米手表的新系统 有哪些亮点？","1067","在过往几年里，华米一直在强调自己是一家「健康云服务」领域企业，不过人们想到健康就会想到医疗领域，而囿于智能手环、智能手表等核心产品的家庭消费电子属性，不少人对于华米的「健康云服务」这一定位多少会打个问号。\r\n\r\nMRI更像是华米的一次战略延伸，藉由此，世人重新认识了华米“健康云服务”的定位，在众人认知中，华米开始走出消费电子的标签。\r\n\r\n不过，这次华米的战略延伸却又不仅仅是MRI。\r\n\r\nZepp OS、黄山芯片授权给亿通科技，自研技术辐射到泛IoT领域，华米的自研技术的产业应用进一步延伸；\r\n\r\nZepp OS+小程序+云服务构建起的系统生态，补齐了华米技术闭环的关键一环。\r\n\r\n而在自研操作系统问世后，对内更闭环的产品研发体系、对外更开放的开放生态，将使得智能手表应用体验、应用生态加速迭代。\r\n\r\n华米的下一块智能手表，或将是一块真正意义上的原生智能手表。\r\n鸿蒙系统问世，被视为国产系统之光。\r\n\r\n然而，在这场系统之争中，远不只有鸿蒙，仅以可穿戴领域来看，6月，三星发布了智能手表系统One UI Watch；7月，华米推出了全新的Zepp OS。\r\n\r\n对于这一操作系统，华米创始人黄汪称：\r\n\r\n这是整个行业少有的针对智能手表研发的操作系统。\r\n\r\n而自研操作系统也成了华米向技术闭环迈出的关键一步。\r\n\r\nZepp OS和它的“小程序”\r\n一直以来，智能手表操作系统多以魔改手机操作系统为主流，2017年12月，华米正式对外公布了自己的操作系统命名——WOS，这是华米通过魔改AOSP研发的一款智能手表定制系统。\r\n\r\n这一系统随后几经迭代，先后迭代出WOS开发版、WOS 2.0，并在2018年9月正式更名为Amazfit OS…… \r\n\r\n7月13日，在华米Next Beat发布会上，Zepp OS正式问世，据华米科技联合创始人、全球创新中心轮值总裁范美辉介绍，这一系统与以往智能手表操作系统均不相同。\r\n\r\n范美辉解释称：\r\n\r\n以往智能手表操作系统主要有两种：\r\n\r\n一种是基于手机操作系统魔改的智能手表操作系统，例如WatchOS、Google Android Wear、以及华米基于AOSP开发的Amazfit OS，这类操作系统缺点在于太“重”、太复杂；\r\n\r\n另一种是直接采用嵌入式实时操作系统，例如Mbed、Zephyr、AliOS、LiteOS，这类操作系统主要用于公共设备中的嵌入式系统，与注重用户体验的智能手表系统相比有诸多不同。\r\n\r\n正是这两类操作系统用于智能手表上表现出的“水土不服”，让华米下定决心要开发一款“专注于健康的原生智能手表操作系统”，Zepp OS由此在华米内部悄然立项。 \r\n\r\n华米手表的新系统\r\n\r\n本质上，Zepp OS是一款全新的智能手表操作系统，相较于此前的基于AOSP的Amazfit OS，此次华米选用的是和亚马逊物联网操作系统相同的微内核——FreeRTOS，这一微内核为Zepp OS带来的第一个特性是系统占用空间小。\r\n\r\n现场，范美辉将Zepp OS的占用空间与WatchOS、Amazfit OS进行了对比，Zepp OS的系统占用空间只有55MB，仅为WatchOS 8的1\u002F28、Amazfit OS的1\u002F10。\r\n\r\n华米手表的新系统\r\n\r\n这样一个系统，既可以兼容低性能的单片机，也可以兼容高性能的SoC，这也为Zepp OS在诸如智能摄像头、智能门锁等智能硬件产品中的进一步应用奠定了基础。\r\n\r\n针对Zepp OS在智能手表上的应用，范美辉列举了一系列数据来解释系统的关键性能：\r\n\r\n运行功耗降低65%，续航时间提升190%；\r\n\r\n在手表界面中的动画流畅度超过60FPS；\r\n\r\n……\r\n\r\n就功能而言，Zepp OS除了集成了以往手环、手表的核心功能外，另一个显著特性在于拥有一套Zeus手表小程序框架。\r\n\r\n在移动互联网时代，由于苹果手机早期应用生态匮乏，用户刚开始使用苹果手机时都会尝试“越狱”装一些功能插件，等到官方正式支持这些功能时，已经是几年之后的事儿。\r\n\r\n“官方一般很难满足用户的定制化需求，由于华米智能手表在海外表现优异，同样有这样一群专业粉丝通过“越狱”来为华米智能手表添加个性化表盘等功能。”为此，华米在Zepp OS上开发了一套Zeus手表小程序框架。\r\n\r\n华米手表的新系统\r\n\r\n通过这套框架，华米为Zepp OS打造了一套类似微信小程序的轻应用，此外，华米还发布了小程序开发工具包，开发者可以通过这一工具包快速上手，开发出更多个性化应用。\r\n\r\n小程序框架、小程序开发工具包对于华米或Zepp OS意味着什么？\r\n\r\n这意味做过PC、网页、前端、微信小程序开发的开发者，都可以通过这套框架开发出诸如为孩子跳绳计数、定时吃药等轻应用，这些应用将对目前相对匮乏的智能手表应用体系不断产生催化作用。\r\n\r\n雷锋网在现场也体验到了搭载Zepp OS系统的华米智能手表，系统流畅度确实得到了不错的提升。据官方表示，Zepp OS预计将在2021年Q4正式上线。\r\n\r\n华米手表的新系统\r\n\r\n自研操作系统Zepp OS只是华米在这一阶段搭建技术闭环完成的又一个大项目，在此之前，华米在自研芯片、自研AI算法领域已有多年积累。","智能手表操作系统多以魔改手机操作系统为主流，2017年12月，华米正式对外公布了自己的操作系统命名——WOS，这是华米通过魔改AOSP研发的一款智能手表定制系统。","2021-07-17T00:37:05+08:00",[842,846,850,854,858,859,863],{"id":843,"tenant_id":6,"name":844,"slug":845,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},168,"智能手表","%e6%99%ba%e8%83%bd%e6%89%8b%e8%a1%a8",{"id":847,"tenant_id":6,"name":848,"slug":849,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},169,"Zepp 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,"软盟资讯区块链频道，关注区块链技术演进与产业应用落地，涵盖公链技术、联盟链、Web3.0、NFT、DeFi、区块链存证溯源、数字版权等方向，追踪技术趋势、项目动态与行业应用案例，区块链从业者的专业资讯平台。","区块链,区块链技术,区块链应用,Web3.0,联盟链,区块链溯源,数字版权,NFT",120,{"id":941,"tenant_id":6,"name":135,"slug":942,"description":943,"parent_id":686,"channel_id":558,"icon":12,"sort_order":7,"seo_title":944,"seo_description":945,"seo_keywords":946,"article_count":765},4289,"zhengce-qushi","第一时间追踪数字中国战略、行业监管政策与地方扶持动态，深度解读政策走向与产业影响。","数字经济政策趋势_数字中国政策法规_行业监管动态","软盟资讯数字经济政策趋势频道，第一时间追踪国家数字经济战略、数字中国建设规划、行业监管政策、地方扶持政策、技术标准规范等权威信息，深度解读政策走向与产业影响，企业决策者的政策参考智库。","数字经济政策,数字中国政策,政策趋势,数字经济法规,行业监管,地方政策,技术标准,十四五数字经济",{"id":806,"tenant_id":6,"name":325,"slug":948,"description":949,"parent_id":889,"channel_id":558,"icon":12,"sort_order":7,"seo_title":950,"seo_description":951,"seo_keywords":952,"article_count":953},"xin-lingshou","聚焦零售数字化转型与智慧零售创新，分享全渠道融合、智慧门店、会员数字化与标杆案例。","新零售资讯_智慧零售_线上线下一体化零售转型","软盟资讯新零售频道，聚焦零售数字化转型与智慧零售创新，涵盖线下零售数字化、O2O全渠道融合、智慧门店、会员数字化、即时零售等方向，分享标杆零售企业转型案例、技术赋能与运营实践，助力零售企业实现线上线下一体化升级。","新零售,智慧零售,零售数字化,O2O全渠道,智慧门店,零售转型,即时零售,会员数字化",149,{"id":955,"tenant_id":6,"name":330,"slug":956,"description":957,"parent_id":889,"channel_id":558,"icon":12,"sort_order":7,"seo_title":958,"seo_description":959,"seo_keywords":960,"article_count":961},5847,"xinyetai","追踪数字经济催生的各类新业态与新兴商业模式，分析发展趋势、商业逻辑与市场机遇。","新业态资讯_数字经济新业态_新兴商业模式探索","软盟资讯新业态频道，追踪数字经济催生的各类新业态与新兴商业模式，涵盖共享经济、平台经济、元宇宙商业、数字人、AIGC商业、无人零售、银发经济等前沿方向，分析新业态发展趋势、商业逻辑与市场机遇。","新业态,新兴业态,数字经济新业态,新商业模式,商业创新,共享经济,平台经济,新兴产业",63,{"id":963,"tenant_id":6,"name":291,"slug":964,"description":965,"parent_id":909,"channel_id":558,"icon":12,"sort_order":7,"seo_title":966,"seo_description":967,"seo_keywords":968,"article_count":969},5862,"software","分享软件开发技术趋势、编程框架、架构设计与工程实践，追踪新技术、分享实战经验。","软件资讯_编程技术趋势_架构设计与开发实践","软盟资讯软件开发频道，分享软件开发技术趋势、编程框架、架构设计、工程实践与工具推荐，涵盖前端、后端、移动开发、小程序开发、低代码等方向，追踪新技术、分享实战经验与踩坑指南，开发者和技术管理者的高质量技术资讯平台。","软件,编程技术,软件架构,开发实践,前端开发,后端开发,低代码,开发工具",333,{"id":971,"tenant_id":6,"name":335,"slug":972,"description":973,"parent_id":889,"channel_id":558,"icon":12,"sort_order":7,"seo_title":974,"seo_description":975,"seo_keywords":976,"article_count":977},6219,"xin-dianshang","关注电商行业新模式与新玩法，涵盖直播电商、社交电商、兴趣电商、跨境电商等前沿动态。","新电商资讯_直播电商社交电商_电商新模式动态","软盟资讯新电商频道，关注电商行业新模式、新业态与新玩法，涵盖直播电商、社交电商、兴趣电商、跨境电商、社区团购等方向，追踪平台政策、运营玩法、品牌案例与行业趋势，电商从业者了解行业新动态的首选资讯平台。","新电商,直播电商,社交电商,兴趣电商,跨境电商,电商新模式,电商运营,电商趋势",238,{"id":979,"tenant_id":6,"name":140,"slug":980,"description":981,"parent_id":686,"channel_id":558,"icon":12,"sort_order":7,"seo_title":982,"seo_description":983,"seo_keywords":984,"article_count":985},15109,"chanye-shuju","汇总数字经济核心产业规模、行业增速与研究报告，一站式获取权威统计数据与趋势分析","数字经济产业数据_行业规模增速_研究报告白皮书","软盟资讯数字经济产业数据频道，汇总数字经济核心产业规模、行业增速数据、市场研究报告、白皮书解读、权威统计数据，覆盖信通院、工信部、麦肯锡等机构发布的最新数据，一站式获取数字经济产业数据与趋势分析。","数字经济数据,产业数据,数字经济规模,行业增速,研究报告,白皮书,市场规模,产业研究",53,{"id":987,"tenant_id":6,"name":152,"slug":988,"description":989,"parent_id":686,"channel_id":558,"icon":12,"sort_order":7,"seo_title":990,"seo_description":991,"seo_keywords":992,"article_count":993},15110,"quyu-jingji","追踪各省市数字经济发展动态、地方实践、示范区建设与产业园落地，了解区域数字经济最新进展。","区域数字经济_地方经济动态_数字经济示范区建设","软盟资讯区域经济频道，追踪全国各省市数字经济发展动态、地方经济实践、数字经济示范区建设、产业园落地、城市数字化转型等区域资讯，覆盖长三角、珠三角、京津冀、中西部等重点区域，了解地方数字经济发展的权威信息平台。","区域数字经济,地方数字经济,区域经济,数字经济示范区,数字经济产业园,城市数字化,地方实践",14,{"id":995,"tenant_id":6,"name":146,"slug":996,"description":997,"parent_id":686,"channel_id":558,"icon":12,"sort_order":7,"seo_title":998,"seo_description":999,"seo_keywords":1000,"article_count":1001},15112,"xinzhi-shengchanli","关注新质生产力发展与数字经济新动能，追踪科技创新、新兴产业动态与地方实践。","新质生产力资讯_数字经济新动能_科技创新产业动态","软盟资讯新质生产力频道，关注新质生产力发展、数字经济新动能、科技创新与产业变革等前沿话题，追踪人工智能、量子计算、生物科技、新能源、先进制造等新兴产业动态，解读新质生产力政策、地方实践与发展机遇。","新质生产力,新质生产力政策,数字经济新动能,科技创新,新兴产业,产业变革,新质生产力发展",41,{"id":1003,"tenant_id":6,"name":158,"slug":1004,"description":1005,"parent_id":686,"channel_id":558,"icon":12,"sort_order":7,"seo_title":1006,"seo_description":1007,"seo_keywords":1008,"article_count":1009},15113,"xinchang-guochanhua","信创产业资讯，追踪信创产业政策、国产替代进展与自主可控生态建设，覆盖CPU、操作系统、数据库等全产业链动态与厂商分析。","信创产业资讯_国产化替代_自主可控生态建设","软盟资讯信创国产化频道，追踪信创产业政策、国产替代进展、自主可控技术、信创生态建设、党政信创、行业信创等核心话题，覆盖CPU、操作系统、数据库、中间件、办公软件等全产业链，信创领域专业资讯平台。","信创产业,国产化替代,自主可控,信创生态,党政信创,行业信创,信创厂商,信创产品",16,{"id":1011,"tenant_id":6,"name":105,"slug":1012,"description":1013,"parent_id":917,"channel_id":558,"icon":12,"sort_order":7,"seo_title":1014,"seo_description":1015,"seo_keywords":1016,"article_count":1017},15115,"ai-damoxing","追踪全球AI大模型技术前沿与产业动态，覆盖版本迭代、开源进展、厂商格局与专业评测。","AI大模型资讯_基础模型开源_AI模型评测对比","软盟资讯AI大模型频道，追踪全球AI大模型技术前沿与产业发展，涵盖GPT、Gemini、Claude、文心一言、通义千问、DeepSeek、豆包等主流AI大模型的版本迭代、开源动态与技术突破，深度解读AI基础模型技术路线、AI厂商竞争格局与评测排名。","AI大模型,基础模型,大模型开源,AI模型评测,大模型厂商,大模型应用,AI模型对比,大模型技术",208,{"id":1019,"tenant_id":6,"name":110,"slug":1020,"description":1021,"parent_id":917,"channel_id":558,"icon":12,"sort_order":7,"seo_title":1022,"seo_description":1023,"seo_keywords":1024,"article_count":1025},15116,"ai-zhinengti","聚焦AI智能体与Agent技术发展，覆盖RAG、多智能体协作、企业落地实践与智能体平台动态。","AI智能体资讯_Agent与RAG落地_智能体平台","软盟资讯AI智能体频道，聚焦AI Agent技术演进与企业级落地应用，覆盖多智能体协作、RAG检索增强、智能体框架、Agent开发平台、工作流自动化等核心方向，分享智能客服、知识问答、业务自动化等场景落地案例与实践经验。","AI智能体,Agent,RAG,多智能体,智能体平台,智能体落地,企业智能体,AI Agent",267,{"id":1027,"tenant_id":6,"name":115,"slug":1028,"description":1029,"parent_id":917,"channel_id":558,"icon":12,"sort_order":7,"seo_title":1030,"seo_description":1031,"seo_keywords":1032,"article_count":1033},15117,"ai-biancheng","关注AI赋能软件开发，涵盖AI代码生成、编程工具测评与实战教程，帮助开发者提升效率。","AI编程开发_AI代码工具_AIGC编程实战教程","软盟资讯AI编程频道，关注人工智能赋能软件开发，涵盖AI代码生成、AI编程助手、低代码开发、AIGC编程工具、智能调试等方向，分享Cursor、GitHub Copilot、通义灵码等工具测评与实战教程，帮助开发者提升编程效率，拥抱AI时代开发新范式。","AI编程,AI代码,AI编程工具,Copilot,AI开发,AIGC编程,智能编程,低代码",46,{"id":1035,"tenant_id":6,"name":120,"slug":1036,"description":1037,"parent_id":917,"channel_id":558,"icon":12,"sort_order":7,"seo_title":1038,"seo_description":1039,"seo_keywords":1040,"article_count":1041},15118,"ai-yingyong","分享各行业AI产品应用落地案例与企业AI转型实践，覆盖制造、零售、金融、医疗等多行业解决方案。","AI产品应用落地_企业AI转型_行业AI解决方案案例","软盟资讯AI产品应用频道，分享AI技术在各行业的落地应用与企业AI转型实践，覆盖AI+制造、零售、金融、医疗、教育、政企等多行业解决方案，解读生成式AI、智能体、计算机视觉等技术如何赋能业务增长、降本增效与流程重构。","AI产品应用,AI产品应用落地,企业AI转型,行业AI,AI案例,AI解决方案,AI赋能,企业AI",143,{"id":1043,"tenant_id":6,"name":125,"slug":1044,"description":1045,"parent_id":917,"channel_id":558,"icon":12,"sort_order":7,"seo_title":1046,"seo_description":1047,"seo_keywords":1048,"article_count":1049},15119,"ai-chuangtou","追踪AI产业创业投资动态，涵盖公司融资、行业格局、创业公司发展与产业研究报告。","AI产业创投_AI公司融资_行业格局与创业动态","软盟资讯AI产业频道，追踪全球人工智能产业与创业投资动态，涵盖AI独角兽融资、大厂AI战略、行业格局变化、创业公司成长与产业研究报告，分析AI产业链上下游发展机遇与投资趋势，AI创业者、投资人与行业分析师的信息参考平台。","AI产业,AI创投,AI融资,AI创业,AI公司,AI投资,人工智能产业,AI独角兽",73,{"id":1051,"tenant_id":6,"name":130,"slug":1052,"description":1053,"parent_id":917,"channel_id":558,"icon":12,"sort_order":7,"seo_title":1054,"seo_description":1055,"seo_keywords":1056,"article_count":1057},15120,"ai-zhengce","关注人工智能政策监管与伦理治理，追踪AI法规、数据安全、算法治理与行业标准制定动态。","AI政策资讯_人工智能监管_数据安全伦理治理","软盟资讯AI政策与伦理频道，关注全球人工智能监管政策与伦理治理，追踪生成式AI管理办法、数据安全法规、算法治理、行业标准制定、AI伦理与社会影响等议题，为政企客户提供AI合规与治理的权威政策参考。","AI政策,AI监管,AI伦理,人工智能法规,数据安全,AI治理",66,{"id":1059,"tenant_id":6,"name":267,"slug":1060,"description":1061,"parent_id":559,"channel_id":558,"icon":12,"sort_order":7,"seo_title":1062,"seo_description":1063,"seo_keywords":1064,"article_count":559},15121,"shuzi-zhengwu","关注数字政府建设与政务数字化转型，分享智慧政务系统、一网通办、数据共享等创新实践与地方案例。","数字政务资讯_智慧政务建设_政务数字化转型方案","软盟资讯数字政务频道，关注数字政府建设、政务数字化转型、智慧政务系统、一网通办、数据共享、政务服务创新等方向，分享各地政务数字化实践案例、政策动态与技术应用，为政企客户提供政务数字化参考与解决方案思路。","数字政务,智慧政务,政务数字化,数字政府,一网通办,政务服务,政务数字化转型,数据共享",{"id":650,"tenant_id":6,"name":272,"slug":1066,"description":1067,"parent_id":559,"channel_id":558,"icon":12,"sort_order":7,"seo_title":1068,"seo_description":1069,"seo_keywords":1070,"article_count":1071},"zhineng-zhizao","追踪制造业数字化转型与智能工厂建设，分享工业互联网、数字孪生、工业软件等技术落地与灯塔工厂案例。","智能制造资讯_工业数字化_智能工厂与制造业转型","软盟资讯智能制造频道，追踪制造业数字化转型、智能工厂建设、工业互联网、工业软件、数字孪生等前沿方向，分享MES\u002FERP\u002FSCADA等系统落地实践、灯塔工厂案例与工业4.0趋势，助力制造企业实现智能化升级、降本增效与柔性生产。","智能制造,工业数字化,智能工厂,工业互联网,制造业转型,数字孪生,工业软件,灯塔工厂",137,{"id":1073,"tenant_id":6,"name":277,"slug":1074,"description":1075,"parent_id":559,"channel_id":558,"icon":12,"sort_order":7,"seo_title":1076,"seo_description":1077,"seo_keywords":1078,"article_count":1079},15123,"qiye-zhuanxing","聚焦企业数字化转型与数智化升级，分享转型战略、实施路径、组织变革与标杆案例，助力企业高效升级。","企业数字化转型_数智化升级_转型方法与落地案例","软盟资讯企业转型频道，专注企业数字化转型战略、数智化升级路径、组织变革、技术选型与标杆案例，覆盖中小微到中大型企业的全规模转型实践，分享转型方法论、避坑指南与ROI评估方法，帮助企业找到适合自身的数字化转型路径。","企业数字化转型,企业数智化,数字化升级,转型方法论,企业转型案例,数字化路径,企业上云,转型避坑",31,{"id":889,"tenant_id":6,"name":53,"slug":1081,"description":1082,"parent_id":558,"channel_id":558,"icon":12,"sort_order":7,"seo_title":1083,"seo_description":1084,"seo_keywords":1085,"article_count":1086},"xin-shangye","聚焦数字经济时代的新商业创新，覆盖新电商、新零售、互联网创业、新业态与商业模式，追踪前沿趋势与实战经验。","新商业新闻_互联网创业与商业模式动态","软盟资讯新商业频道，聚焦数字经济时代的新商业模式创新，覆盖新电商、新零售、互联网创业、新业态、商业模式五大方向，追踪直播电商、私域运营、即时零售、AI商业等前沿趋势，分享创业案例、模式解读与实战经验，新商业从业者与创业者的趋势参考平台。","新商业,新电商,新零售,互联网创业,商业模式,新业态,商业创新,创业案例",21,{"id":1088,"tenant_id":6,"name":296,"slug":1089,"description":1090,"parent_id":909,"channel_id":558,"icon":12,"sort_order":7,"seo_title":1091,"seo_description":1092,"seo_keywords":1093,"article_count":1049},15125,"yunjisuan","追踪云计算技术与产业动态，涵盖云原生、企业上云、CDN加速与云运维实践。","云计算资讯_云服务器云原生_企业上云与云安全趋势","软盟资讯云计算频道，追踪云计算技术与产业发展动态，涵盖云服务器、云原生、容器、微服务、云存储、CDN加速、企业上云等方向，解读AWS、阿里云等主流云厂商动态，分享上云方案、成本优化与运维实践，企业上云的技术参考平台。","云计算,云服务器,云原生,企业上云,云存储,CDN加速,云运维,容器技术",{"id":1095,"tenant_id":6,"name":301,"slug":1096,"description":1097,"parent_id":909,"channel_id":558,"icon":12,"sort_order":7,"seo_title":1098,"seo_description":1099,"seo_keywords":1100,"article_count":1101},15126,"yuanyuzhou","探索元宇宙与数字孪生技术的产业落地，涵盖VR\u002FAR、虚拟数字人、工业元宇宙与3D可视化。","元宇宙资讯_VR\u002FAR与数字孪生应用动态","软盟资讯元宇宙\u002F数字孪生频道，探索元宇宙技术在产业端的落地应用，涵盖数字孪生、VR\u002FAR\u002FMR、虚拟数字人、3D可视化、空间计算、工业元宇宙等前沿方向，分享技术进展、应用场景、标杆案例与商业化路径。","元宇宙,数字孪生,VR\u002FAR,虚拟数字人,工业元宇宙,3D可视化,空间计算,MR",68,{"id":1103,"tenant_id":6,"name":306,"slug":1104,"description":1105,"parent_id":909,"channel_id":558,"icon":12,"sort_order":7,"seo_title":1106,"seo_description":1107,"seo_keywords":1108,"article_count":1109},15127,"wangluo-anquan","关注网络安全、云安全、数据安全与等保合规，追踪安全事件、技术趋势与防御方案。","网络安全资讯_云安全数据安全_等保合规与安全防御","软盟资讯网络安全频道，关注网络空间安全、云安全、数据安全、应用安全、等保合规等领域，追踪安全事件、漏洞预警、安全技术、政策法规与最佳实践，分享DDoS防御、WAF防火墙、零信任等安全方案，企业安全建设的信息参考平台。","网络安全,云安全,数据安全,等保合规,安全防御,DDoS防护,WAF,零信任",42,{"id":1111,"tenant_id":6,"name":59,"slug":1112,"description":1113,"parent_id":558,"channel_id":558,"icon":12,"sort_order":7,"seo_title":1114,"seo_description":1115,"seo_keywords":1116,"article_count":1117},15128,"shuzi-yingxiao","聚焦数字时代营销方法与实战案例，覆盖AI营销、内容营销、短视频直播、私域运营四大方向。","数字营销_AI营销与内容营销动态","软盟资讯数字营销频道，聚焦数字时代的营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90定档10月1日：发布即开售，\"史上最强Mate\"正面硬刚万元旗舰战场","83827","——深度观察：一场从芯片到定价逻辑的系统性突围\r\n2026年9月29日上午，华为手机官方正式对外宣布，新一代旗舰华为Mate 90系列将于10月1日上午10点召开新品发布会，并将在发布会结束当天中午12点08分，全渠道同步开启现货开售。从官宣到发布，从发布到开卖，全程只间隔两小时——这在华为旗舰\u003Ca href=\"\u002Fai\u002Fai-yingyong\" title=\"AI产品应用\">AI产品应用\u003C\u002Fa>的历史上尚属首次。\r\n\u003Cimg class=\"attachment-full size-full\" src=\"https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2026\u002F09\u002Faiimg6abb68433aea50.89655173.webp\" alt=\"中小品牌如何用AI建立GEO基线测试表：从提问样本、答案留档到月度复测\" width=\"1280\" height=\"720\" \u002F>\r\n消息一出，延续数周的市场猜测终于尘埃落定。而在\"发布即开售\"这一前所未有的节奏背后，隐藏着比表象更值得玩味的信号：华为正在用一整套从芯片、影像到定价逻辑的系统性打法，向2026年高端手机市场发起一场\"史上最强\"的正面突围。\r\n\u003Ch2>\u003Cstrong>\u003Cb>一、发布即开售：备货底气与市场节奏的双重信号\u003C\u002Fb>\u003C\u002Fstrong>\u003C\u002Fh2>\r\n在过往的华为Mate系列产品周期里，发布会与正式发货之间往往隔着数天甚至一两周的等待期，用户需经历漫长的抢购与预售。而此次Mate 90系列直接将这一环节省略——发布会当天中午即现货开售，释放出两个明确的信号。\r\n其一，是备货量的底气。据多方反馈，Mate 90系列的现货自9月25日之后便已陆续运抵全国各地线下门店，机器早已到位，就等官宣开卖。全系现货供应，意味着华为对这一代旗舰的产能爬坡与供应链调度信心十足。\r\n其二，是市场节奏的精心设计。选择在国庆假期首日发布并同步开售，虽有假期关注度分散之虞，却也精准卡位了\"黄金周\"的消费场景，意图在假期释放最大的首销动能。这种略带开创性的节奏安排，本身就透露出华为对这款年度旗舰寄予的厚望。\r\n\u003Ch2>\u003Cstrong>\u003Cb>二、五机齐发：史上最全产品矩阵，价格梯度拉满\u003C\u002Fb>\u003C\u002Fstrong>\u003C\u002Fh2>\r\n这一代Mate 90系列一改往日三机布局，一口气推出五款机型——Mate 90、Mate 90 Pro、Mate 90 Pro Max、Mate 90 Pro Max典藏版以及RS非凡大师，堪称Mate系列史上最全面的一代。\r\n五款机型形成了清晰的价格阶梯：标准版守稳主流旗舰市场，Pro版卡位中高端，Pro Max直冲万元价位，典藏版与RS非凡大师则锚定超高端稀缺市场。整个系列覆盖从5000元到13000元以上的完整价格区间，每一档都精准切入了不同的用户群体，形成了一套完整的\"防御工事\"。\r\n据多方渠道预估，标准版起售价约5499元，Pro版约8000元，Pro Max约9000元，典藏版约11000元，RS非凡大师约13000元。相较上一代Mate 80系列，全系价格明显上探——这背后并非简单的跟风提价，而是多重成本与技术升级叠加的结果。\r\n\u003Ch2>\u003Cstrong>\u003Cb>三、芯片突围：麒麟9050 Pro的\"逻辑折叠\"革命\u003C\u002Fb>\u003C\u002Fstrong>\u003C\u002Fh2>\r\nMate 90系列最核心的王牌，当属顶配机型搭载的麒麟9050 Pro芯片。这颗芯片最革命性的变化，在于其首创的\"逻辑折叠\"技术。\r\n传统芯片依赖不断缩小制程来提升性能，而麒麟9050 Pro则另辟蹊径——将芯片内部的逻辑电路从\"平铺一层\"改为\"上下两层垂直堆叠\"，并加入垂直互联通道。通俗地说，就是让芯片从单层\"小平房\"升级为带高速电梯的\"复式洋房\"，信号传输距离大幅缩短，时延显著降低，晶体管密度比上一代提升约55%。\r\n这一架构创新的意义远超单一产品的性能跃升。麒麟9050 Pro依托\"韬定律\"的逻辑折叠架构，让华为得以在不依赖更高阶光刻机的前提下，实现芯片集成度与性能的双重突破——这标志着华为在芯片设计上走出了一条独立于先进制程限制的差异化路径，也为国内半导体产业链注入了一剂强心针。\r\n落到实际数据，麒麟9050 Pro的9核灵犀CPU单核提升24%、多核提升52%，马良GPU渲染性能提升142%，支持硬件级光线追踪，整机综合性能较上一代提升42%；更难能可贵的是功耗不升反降，等性能条件下NPU功耗降低66%、GPU功耗降低58%。对普通用户而言，最直观的感受是游戏帧率更稳、日常更省电、发热控制更好。\r\n值得注意的是，芯片采用梯度方案——标准版与Pro版搭载麒麟9035，Pro Max、典藏版及RS非凡大师则首发麒麟9050 Pro，形成了清晰的产品力分层。\r\n\u003Ch2>\u003Cstrong>\u003Cb>四、全维升级：屏幕、影像、续航的\"无短板\"补强\u003C\u002Fb>\u003C\u002Fstrong>\u003C\u002Fh2>\r\n除芯片外，Mate 90系列在屏幕、影像、续航等维度的全面迭代，共同构筑了\"史上最强Mate\"的完整拼图。\r\n屏幕方面，全系回归直屏设计，Pro Max及RS版本采用双层OLED屏幕，峰值亮度据传可突破10000尼特，登顶华为史上最亮手机，同时覆盖BT.2020广色域，兼顾显示效果与户外强光下的可读性。全系标配第三代昆仑玻璃与防窥技术，耐用性与隐私防护同步升级。\r\n影像方面，这一代延续了分级策略。Pro Max版升级至2亿像素潜望长焦，采用全流程国产化的传感器，配合新一代LOFIC技术与可变光圈，远景拍摄能力大幅提升。而最具想象力的，是Pro Max典藏版支持外接睿影Z10模块相机——一个自带1英寸超大底、支持24-240mm焦段与10倍光学变焦的微型相机模块，手机负责计算摄影处理，模块负责光学采集，各取所长。这种\"给手机接一个专业镜头\"的量产玩法，在整个手机行业尚属首次。\r\n续航与通信方面，全系电池容量显著提升，最高可达7000mAh级别，全系支持100W有线快充与最高80W无线快充。更关键的信号是，工信部入网信息已明确标注\"5G数字移动电话机\"——这是华为国行旗舰在Mate 40系列之后，首次在入网资质中公开恢复5G标识，彻底解决了华为旗舰近年来的最大痛点。\r\n\u003Ch2>\u003Cstrong>\u003Cb>五、涨价逻辑：成本承压与技术价值并行的定价重构\u003C\u002Fb>\u003C\u002Fstrong>\u003C\u002Fh2>\r\nMate 90系列全系涨价已成定局，这背后是成本压力与技术升级的双重驱动。\r\n从成本端看，2026年全球存储芯片价格持续飙升，AI算力需求大幅虹吸DRAM和NAND产能，第二季度手机内存价格环比涨幅一度超过80%。华为高管余承东此前已公开预警，内存等核心元器件持续涨价，若维持原价销售企业将面临亏损。存储成本占整机比重提升至三至四成，叠加自研芯片与高端物料投入，成本压力客观存在。\r\n从价值端看，涨价也并非毫无支撑。麒麟9050 Pro的架构突破、双层OLED的显示升级、2亿像素潜望长焦、7000mAh级大电池——每一分加价都对应着实打实的技术迭代。华为在9月初先行上调在售的Mate 80系列售价，也在为Mate 90的价格带做心理铺垫。\r\n这套\"先锚定预期，再以技术价值支撑溢价\"的定价策略，标志着华为已不再固守性价比路线，而是正式以技术价值向苹果iPhone 18 Pro所在的万元价位战场发起正面冲击。\r\n\u003Ch2>\u003Cstrong>\u003Cb>六、巅峰对决：华为与苹果的万元级正面交锋\u003C\u002Fb>\u003C\u002Fstrong>\u003C\u002Fh2>\r\n将视角拉远，Mate 90系列的定价策略，清晰地指向了一场与iPhone 18 Pro系列的正面硬刚。\r\n苹果iPhone 18 Pro国行256GB版本定档9999元，而华为Mate 90 Pro Max预估价约9000元——华为正以相对更低的价格切入苹果固守的万元高端主场，并力图以更全面的配置实现\"越级对标\"。\r\n两者的差异化优势泾渭分明：苹果依托A20 Pro的2纳米芯片与封闭生态的用户粘性，却仍保留灵动岛设计，充电停留在30W，且缺失卫星通信与诸多本土化功能；华为则以真全面屏、100W快充、7000mAh级大电池、2亿像素长焦、卫星通信等\"无短板\"配置，在硬件参数与本土体验上建立起明确优势。\r\n这场对决的意义，早已超出两款产品的销量之争。它意味着中国高端智能手机品牌，正首次以完整的五机矩阵、自主可控的芯片架构与全套技术体系，与全球最强的竞争对手在最高价位段展开对等竞争。\r\n\u003Ch2>\u003Cstrong>\u003Cb>结语：一场关于\"确定性的突围\"\u003C\u002Fb>\u003C\u002Fstrong>\u003C\u002Fh2>\r\n从发布即开售的节奏自信，到麒麟9050 Pro的逻辑折叠革命，再到敢于正面硬刚万元旗舰的定价底气，华为Mate 90系列所展现的，是一场从芯片、硬件到商业策略的系统性突围。\r\n在这个AI算力虹吸存储产能、全球高端市场格局加速重塑的时间节点，华为以\"史上最强Mate\"的姿态，向市场宣告的不仅是一款新旗舰的到来，更是中国智能手机产业在核心芯片自主、高端市场话语权上的一次重要突破。10月1日上午10点的发布会，即将为这场期待已久的对决，拉开正式序幕。","2026年9月29日上午，华为手机官方正式对外宣布，新一代旗舰华为Mate 90系列将于10月1日上午10点召开新品发布会，并将在发布会结束当天中午12点08分，全渠道同步开启现货开售。从官宣到发布，从发布到开卖，全程只间隔两小时——这在华为旗舰产品的历史上尚属首次。","https:\u002F\u002Fnews.softunis.com\u002Fwp-content\u002Fuploads\u002F2026\u002F09\u002Faiimg6abb68433aea50.89655173.webp","2026-09-29T15:20:51+08:00",[1306,1310,1314,1318,1322],{"id":1307,"tenant_id":6,"name":1308,"slug":1309,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},5907,"用户粘性","%e7%94%a8%e6%88%b7%e7%b2%98%e6%80%a7",{"id":1311,"tenant_id":6,"name":1312,"slug":1313,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},7707,"市场格局","%e5%b8%82%e5%9c%ba%e6%a0%bc%e5%b1%80",{"id":1315,"tenant_id":6,"name":1316,"slug":1317,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},7952,"技术迭代","%e6%8a%80%e6%9c%af%e8%bf%ad%e4%bb%a3",{"id":1319,"tenant_id":6,"name":1320,"slug":1321,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},8516,"半导体产业链","%e5%8d%8a%e5%af%bc%e4%bd%93%e4%ba%a7%e4%b8%9a%e9%93%be",{"id":1323,"tenant_id":6,"name":1324,"slug":1325,"channel_id":558,"seo_title":12,"seo_description":12,"seo_keywords":12,"article_count":7},17574,"半导体产业","semiconductor-industry","华为Mate 90系列将于10月1日上午10点召开新品发布会",220,"2026-10-01T05:31:21+08:00",{"id":1330,"tenant_id":6,"creator_id":543,"title":1331,"slug":1332,"content":1333,"content_json":12,"reading_time":7,"access_level":7,"excerpt":1334,"status":554,"content_type":555,"cover_image":12,"published_at":1335,"scheduled_at":558,"author_id":543,"channel_id":558,"category_id":1150,"version":37,"schema":18,"seo_title":12,"seo_description":12,"seo_keywords":12,"is_pinned":17,"is_featured":17,"is_pick":17,"is_slide":17,"view_count":7,"like_count":7,"comment_count":7,"author_name":545,"created_at":1336,"updated_at":1337},87875,"  【每日AI必读资讯】AI智能体与大模型最新动态精选10条（2026年10月18日）","aiai1020261018","\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">每日AI资讯（2026年10月18日）\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">文章概述：今日AI圈，效率与开源双线突破：DeepSeek更新V4.1并开放联网Search与Fetch接口，价格不涨、成本再降；我国首个全国产十万卡AI超集群亮相。Anthropic模型半小时破解椭圆曲线谜题，与OpenAI联手出资1500万美元回应数学界；Reflection开源501B模型Beam，14人公司Instinct估值冲上100亿美元，高盛称市场或已过度悲观，AI落地检验标准走向多元。\u003C\u002Fspan>\u003C\u002Fp>\u003Ch2>\u003Cstrong>01 DeepSeek更新V4.1-Flash-1017并开放Search\u002FFetch接口：AI从凭记忆答变为查了再答\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">新闻描述：10月17日晚，DeepSeek宣布V4.1-Flash更新至V4.1-Flash-1017版本，网页端、App与API同步切换，API新增Search与Fetch两个接口，联网检索能力正式开放。Search负责找到信息在哪里，返回相关网页链接与摘要；Fetch负责把页面正文拿回来，两者配合即可完成搜索、定位、抓取、组织答案的完整流程，其自研搜索引擎日处理请求达数亿次。官方称多项基准测试成绩提升，并支持更多许愿式编程任务，现有调用自动指向新模型且API定价不变。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">软盟观察：DeepSeek把联网检索拆成Search与Fetch两个开放接口，看似功能更新，实则是把检索变成了基础设施服务——开发者不用再自建爬虫，调API就能让应用联网，这会大幅降低智能体应用的开发门槛。更有分量的是时机：美股AI板块遭遇剧烈抛售、市场疑虑成本失控之际，DeepSeek用一次不涨价的更新宣告能力提升与成本下降可以兼得。效率叙事对抗烧钱叙事，下周一开盘的市场会给出第一反应。\u003C\u002Fspan>\u003C\u002Fp>\u003Ch2>\u003Cstrong>02 我国首个全国产十万卡AI超集群亮相：超算智算原生融合\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">新闻描述：10月18日，据央视新闻报道，在深圳举行的2026全国高性能计算学术大会上，我国首个全国产十万卡AI超集群曙光8000真机亮相，并发布十大重要应用成果。十万张AI加速卡高速互联，其算力可支撑创造数字孪生大脑、模拟百亿光年宇宙演化。其核心突破在于超算与智算原生融合：同一套底座既能跑最高精度科学计算，也能跑大模型训练推理，形成超算造仿真数据、智算学规律海选、超算复核的三步科研闭环。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">软盟观察：十万卡全国产集群的真机亮相，把两个悬了很久的问题一起回答了：国产算力撑得起超大规模，且路线选择很聪明——不做英伟达的复制品，而是把超算的精准与智算的效率焊在同一个底座上。三步科研闭环的设计尤其务实，让两种计算范式互相补短，直接服务真实科研。算力自主的叙事从口号变成真机，国产算力加国产模型的组合拳正在形成正循环。\u003C\u002Fspan>\u003C\u002Fp>\u003Ch2>\u003Cstrong>03 Anthropic大模型半小时破解椭圆曲线密码学谜题\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">新闻描述：10月18日，据科技早8点报道，Anthropic的人工智能模型在半小时内破解了困扰密码学界二十多年的椭圆曲线谜题，确认相关参数的来源并非人为构造的后门，这一结果对全球密码学界具有重大意义。此前，椭圆曲线参数的随机性来源长期存疑，若参数被人预埋后门，依赖该曲线的加密体系将面临系统性风险。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">软盟观察：半小时破解二十年悬案，且结论关乎全球加密体系有没有后门，这是AI for Science迄今最具安全价值的案例之一。它厉害的地方不只是快，而是给出的是可验证的确定性结论：参数是自然的造物，不是谁埋的雷，全球无数系统因此可以放下心来。这与陶哲轩质疑的AI数学信任危机形成对照——真正的破解是可复现、可检验的。AI正在从刷题选手进化为能解决悬案的科研伙伴。\u003C\u002Fspan>\u003C\u002Fp>\u003Ch2>\u003Cstrong>04 OpenAI与Anthropic罕见联手：出资1500万美元设立数学研究资助基金\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">新闻描述：10月18日，据科技早8点报道，面对二十多位菲尔兹奖得主的联合抗议，OpenAI与Anthropic罕见联手，共同出资1500万美元设立数学研究资助基金，为数学家提供算力与资金支持。此前，菲尔兹奖得主陶哲轩公开质疑OpenAI发布的AI数学证明约42%未经形式化处理、可验证性存疑，数学界对AI批量产出证明的做法集体表达不满。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">软盟观察：让OpenAI和Anthropic坐到同一张出资桌上的，不是商业共识，而是数学界的集体愤怒。菲尔兹奖得主们的抗议戳中的是AI公司的软肋：批量生成未经验证的证明，透支的是整个AI科研的公信力。1500万美元与其说是补偿，不如说是买回信任的首付款——真正的修复必须是AI成果以形式化、可验证的方式进入学术体系。竞争对手在学术尊严面前联手，这个信号值得所有AI玩家记取。\u003C\u002Fspan>\u003C\u002Fp>\u003Ch2>\u003Cstrong>05 Reflection开源501B参数模型Beam：Apache 2.0协议\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">新闻描述：10月18日，据AI Impact Hub报道，Reflection于10月16日在Apache 2.0协议下发布Beam的5010亿总参数、230亿激活参数的模型权重，提供BF16、FP8与NVFP4三种格式，并附带模型卡、安全报告及40余家合作伙伴的集成支持。分析认为，Beam以超大参数规模进入开放权重阵营，标志着开源生态再添重量级选手，开源与闭源的能力边界进一步模糊。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">软盟观察：501B总参数以Apache 2.0全量开放，还配齐三种精度格式与安全报告，Beam把开放权重的门槛抬高到了新量级。Meta刚发8160亿开放权重，Reflection跟进501B，巨头与新锐齐刷刷押注开放生态，说明开源模型的军备竞赛正式开打。对自托管企业而言，可选的最强开源模型一周内连跳两级；对闭源厂商而言，免费的强大替代品正在稀释溢价空间。开源不再是备选项，而是主流路线的竞争形态。\u003C\u002Fspan>\u003C\u002Fp>\u003Ch2>\u003Cstrong>06 14名员工、23岁CEO：Instinct融资10亿美元，估值冲上100亿\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">新闻描述：10月18日，据老虎国际资讯报道，AI初创公司Instinct宣布完成10亿美元融资，估值达100亿美元，较一个月前增长约4倍。公司仅14名员工、成立约一年，由23岁的Noah Shinn创立，其年化交易规模正接近10亿美元，产品目前仍处邀请制阶段。Meta的Muse上线以来美加下载量超300万次，SpaceX的Grok Bot全球下载约220万次，投资者押注智能体将成为生成式AI之后的下一轮应用入口。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">软盟观察：14个人、一年时间、100亿美元估值，Instinct把智能体赛道的资本热度具象化到了极致。这个数字游戏背后有真实的锚：Muse与Grok Bot合计超500万次下载，证明帮用户干活的需求真实存在，Instinct年化交易规模近10亿美元更说明交易闭环已跑通。但一个月估值翻4倍的斜率也透支着预期，邀请制阶段的收入能否撑住开放后的成本，是绕不过去的检验。智能体作为下一轮应用入口的共识已立，接下来的分晓在运营成色而非融资声势。\u003C\u002Fspan>\u003C\u002Fp>\u003Ch2>\u003Cstrong>07 腾讯混元开源智能体长期记忆框架Hy Memory 2.0\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">新闻描述：10月18日，据科技早8点报道，腾讯混元开源智能体长期记忆框架Hy Memory 2.0，支持十款工具接入，帮助智能体在长周期任务中保持记忆连贯性。此前，Anthropic通过Claude Managed Agents将会话、执行框架与沙箱解耦，OpenAI开源Codex Harness、DeepSeek开源DeepSeek Harness，产业界正围绕智能体工程化形成初步共识。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">软盟观察：智能体最像人的地方是能记事，最容易失忆的也是记忆。腾讯把长期记忆框架开源，切中的是Agent工程化共识里最关键的一块短板——没有跨会话的记忆，智能体永远停留在一次性工具。混元、Anthropic、OpenAI、DeepSeek各家陆续开放智能体基础设施，说明行业的竞争重心已从模型能力下移到工程底座，而这些底座大多选择开源共建。国内厂商从追模型转向铺地基，这个转变比任何一次榜单登顶都更有长期价值。\u003C\u002Fspan>\u003C\u002Fp>\u003Ch2>\u003Cstrong>08 OpenCode控制台爆出大规模蒸馏攻击：三家厂商密钥或已泄露\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">新闻描述：10月18日，据GenAI Daily报道，OpenCode背后的公司Anomaly Innovations于10月17日邮件警告用户，其正在关闭的旧版控制台系统可能已泄露用户存储的OpenAI、Anthropic和Google密钥，公司称这是一次大规模蒸馏攻击，影响约1.4%的OpenCode Console用户，所有受影响账号均已邮件通知，公司正与三家厂商协同处置。已有用户报告关联AI账号出现异常消费，有用户称损失达400美元。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">软盟观察：一次控制台下线引发的密钥泄露，把AI时代的供应链安全软肋暴露无遗：开发者为便利把各家API密钥集中托管，托管方一旦失守，损失便沿着信任链成串扩散。更值得警惕的是攻击被定性为蒸馏攻击，目标可能不只是消费余额，还有通过调用窃取模型能力。对开发者而言，密钥管理、最小权限与用量告警应成为上生产线的强制项；对行业而言，Agent生态越繁荣，安全责任的边界划分就越急迫。\u003C\u002Fspan>\u003C\u002Fp>\u003Ch2>\u003Cstrong>09 高盛：AI板块遭遇最极端机构抛售，市场可能已经过度悲观\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">新闻描述：10月18日，据华尔街情报圈报道，本周美国AI板块遭遇猛烈抛售：周五纳斯达克指数跌2.14%，费城半导体指数重挫3.8%，CoreWeave股价一周累计下跌约25%，部分债券收益率升至15%以上，市场担忧AI产业的融资模式能否持续。高盛分析师Mark Wilson发布报告称，AI板块已遭遇自ChatGPT问世以来最极端的机构抛售之一，市场可能已经过度悲观，大型科技公司有望成为下一轮AI行情的领导者。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">软盟观察：高盛的判断切中要害：机构的极端抛售往往是风险控制所致，而非基本面崩塌，情绪出清后反弹的弹药确实在积累。但要把话说全——卖压缓解不等于估值疑虑消失，CoreWeave的信用利差与Anthropic被下调的估值预期都还在那里，融资模式的检验没有结束。此时DeepSeek递上成本下降的实证，恰好补上了多头叙事最缺的一环。AI行情的下一程，将由算真账的人定价，而非讲故事的人。\u003C\u002Fspan>\u003C\u002Fp>\u003Ch2>\u003Cstrong>10 AI落地检验标准走向多元：大模型知识密度约100天翻倍\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">新闻描述：10月18日，据中国新闻网报道，全球财富管理论坛2026上海苏河湾大会上，产业界围绕AI检验标准展开讨论。上海人工智能研究院院长宋海涛指出，检验方式正在从榜单自我证明转向市场用脚投票；面壁智能CEO李大海以技术大爆炸描述当前阶段：大模型知识密度约每100天提升一倍，端侧模型一年内从1B跃升至35B可上手机运行，AI开始参与训练AI；君联资本总裁李家庆主张以投资组合覆盖芯片、基础设施、模型与应用，并提醒不要把长跑当短跑。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">软盟观察：苏河湾大会的这场讨论，把AI产业评价体系的时代切换讲透了：榜单跑分正在让位于客户账单，知识密度100天翻倍的速度则提醒所有人，任何静态的能力对比都会迅速过期。技术指数狂奔与商业回报需要耐心，两种判断实为一体两面。对从业者最实用的启示是：别再用一次性的榜单名次做决策，要把模型迭代速度、场景兑现节奏和资金续航能力放进同一张时间表里统筹。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">结语：纵观2026年10月18日的AI动态，效率、信任与耐心成为关键词。DeepSeek用一次不涨价的更新把联网能力开放成基础设施，我国首个全国产十万卡超集群把算力自主立成真机，Reflection以501B开放权重加码开源阵营——效率与开放正在重塑竞争的基本面。信任侧，Anthropic半小时破解椭圆曲线悬案、联手OpenAI出资1500万美元修复与数学界的关系，AI科研成果的可验证性成为新的试金石；而OpenCode密钥泄露则提醒繁荣背后的安全软肋。资本端，14人公司Instinct估值百亿与AI板块遭最极端机构抛售同时上演，狂热与恐慌在同一周内并存。当市场学会用真金白银为效率定价、为信任付费，AI产业才算真正步入深水区。软盟资讯将持续追踪，与您共见每一次潮起。\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"font-family: 微软雅黑;\">编辑：软盟资讯编辑部 ｜ 数据来源：全网大媒体与官方渠道 ｜ 共收录 10 条当日重磅资讯\u003C\u002Fspan>\u003C\u002Fp>","今日AI圈，效率与开源双线突破：DeepSeek更新V4.1并开放联网Search与Fetch接口，价格不涨、成本再降；我国首个全国产十万卡AI超集群亮相。Anthropic模型半小时破解椭圆曲线谜题，与OpenAI联手出资1500万美元回应数学界；Reflection开源501B模型Beam，14人公司Instinct估值冲上100亿美元，高盛称市场或已过度悲观，AI落地检验标准走向多元。","2026-10-18T08:29:24.887581+08:00","2026-10-18T08:29:24.887707+08:00","2026-10-18T10:00:07.322403+08:00",{"id":1339,"tenant_id":6,"creator_id":7,"title":1340,"slug":1341,"content":1342,"content_json":12,"content_html":1342,"reading_time":7,"access_level":7,"excerpt":1343,"status":554,"content_type":555,"cover_image":1344,"published_at":1345,"scheduled_at":558,"author_id":543,"channel_id":558,"category_id":1150,"tags":1346,"version":14,"schema":12,"seo_title":12,"seo_description":12,"seo_keywords":1397,"is_pinned":17,"is_featured":17,"is_pick":17,"is_slide":17,"view_count":1398,"like_count":7,"comment_count":7,"author_name":545,"created_at":1345,"updated_at":1399},87771,"【每日AI必读资讯】AI智能体与大模型最新动态精选10条（2026年10月16日）","87771","【每日AI必读资讯】AI智能体与大模型最新动态精选10条（2026年10月16日）\r\n\r\n每日AI资讯（2026年10月16日）\r\n文章概述：今日AI圈，资本与算力信号密集：Meta发布8160亿参数开放权重模型，联手苹果实现Mac本地运行；Anthropic估值预期被下调至1.5万亿美元以下，CoreWeave信用利差创历史新高。国产AI芯片涨价20%至50%，苹果市值首破5万亿美元并接入千问，中国科学家用国产大模型攻克世界级数学难题，黑石豪掷2000亿美元加码数据中心，AI资本进入冷静定价期。\r\n\r\n--------------------------------------------------------------------\r\n\r\n01 Meta发布8160亿参数开放权重模型Muse Spark Open，联手苹果实现Mac本地运行\r\n\r\n新闻描述：10月16日，据每日经济新闻、C114通信网报道，Meta发布开放权重模型Muse Spark Open，总参数量达8160亿，实际激活参数为420亿，支持100万Token上下文窗口，主要面向编程和智能体任务。开发者可通过Hugging Face、微软Foundry Models等平台获取权重并自行部署定制。Meta还与苹果合作，借助MLX框架在两台搭载M5 Ultra芯片的Mac Studio上运行该模型。分析认为，Meta正尝试以开放权重扩大开发者生态，同时以闭源前沿模型保留技术与商业优势。\r\n\r\n软盟观察：8160亿参数的开放权重还能塞进两台Mac Studio，Meta把开放权重的玩法推到了新高度：生态靠开放圈地，利润靠闭源保留，双轨策略玩得炉火纯青。与苹果联手完成本地部署更有深意——当万亿参数级模型能在桌面端跑起来，端侧智能体的天花板被整体抬高，云端的垄断优势随之稀释。开放与闭源的边界正在被重新定义，对开发者而言，能拿到的最强开源模型又上了一个台阶。\r\n\r\n--------------------------------------------------------------------\r\n\r\n02 Anthropic估值预期承压：部分投资者下调至1.5万亿美元以下\r\n\r\n新闻描述：10月16日，据每日经济新闻报道，Anthropic第三季度营收达168亿美元，环比增长约45%，低于第二季度超过140%的增速。部分潜在投资者认为，公司IPO估值预期应从此前部分投行私下讨论的约2万亿美元下调至1.5万亿美元以下。Jefferies分析师表示，华尔街可能预期Anthropic年化收入运行率至少达到800亿美元，并希望年底前超过1050亿美元。分析认为，AI企业估值逻辑正从单纯追求收入高速增长，转向检验增长能否持续转化为利润和现金流。\r\n\r\n软盟观察：营收创新高、增速却环比腰斩，Anthropic的估值预期应声从2万亿美元滑向1.5万亿以下，这组信号组合拳价值千金：市场开始用增速换挡的眼光审视AI公司，光有收入规模不够，还得证明增长曲线没有见顶。华尔街开出的年化800亿乃至1050亿美元的收入门槛，等于把IPO变成了业绩对赌。估值逻辑从讲故事转向算现金流，对整个行业都是一次定价体系的重塑，烧钱换估值的窗口正在收窄。\r\n\r\n--------------------------------------------------------------------\r\n\r\n03 CoreWeave信用利差突破1190基点创历史新高，AI基建融资风险浮出水面\r\n\r\n新闻描述：10月16日，据每日经济新闻报道，算力云服务商CoreWeave的信用违约风险指标创历史新高：美东时间10月15日，其五年期信用违约互换（CDS）利差盘中升至1194.5个基点，部分债券收益率升至15%至16%以上。英伟达CEO黄仁勋同日在瑞典受访时表示，CoreWeave财务实力持续改善、融资成本正在下降，英伟达没有必要为其提供财务兜底。同期，摩根大通与高盛上调AI相关贷款收益率以吸引投资者。分析认为，CoreWeave的信用压力反映出AI基础设施投资正面临融资成本与现金流回报的双重考验。\r\n\r\n软盟观察：CoreWeave的CDS利差飙到1190基点，债券收益率飙上15%，等于信用市场给AI基建的疯狂开支标出了风险价格。算力租赁商拿着巨额长约却背着沉重杠杆，一旦客户需求波动或融资环境收紧，资金链将是第一张倒下的多米诺。黄仁勋拒绝兜底的表态耐人寻味——连最坚定的多头都不愿背书，说明风险的量级已不容回避。AI基建的债务融资正被重新定价，潮水退去时谁在裸泳，信用市场已经开始点名。\r\n\r\n--------------------------------------------------------------------\r\n\r\n04 国产AI芯片涨价20%至50%，算力涨价潮倒逼产业从拼规模转向拼效率\r\n\r\n新闻描述：10月16日，据中国经济网报道，近期人工智能迎来一波算力涨价考验：华为、寒武纪、沐曦、天数智芯等多家AI芯片厂商纷纷上调产品报价，部分型号涨幅达到20%至50%。经济参考报评论指出，本次全球算力涨价潮给人工智能发展带来警示——不能单靠拼规模，更要拼效率，并总结出中国特色的集约高效发展路径：模型研发轻量化（DeepSeek以远低于国际同行的资源投入达到对标效果）、软硬件高效协同（DeepSeek V4在华为昇腾芯片首发，推理成本仅为GPT-4的1\u002F70、硬件成本为英伟达方案的1\u002F3）、应用场景牵引。\r\n\r\n软盟观察：国产芯片集体涨价20%到50%，把算力供需的紧张摆上了明面，也把一个长期命题逼到了台前：拼规模的老路走到头了，拼效率才是活下去的本事。DeepSeek V4在昇腾上跑出GPT-4推理成本1\u002F70的案例，恰恰证明效率路线不仅能省钱包，更能绕开算力封锁建立生态绑定。涨价短期是成本压力，长期却是国产软硬件协同的催化剂。当算力成为稀缺品，谁把每瓦特、每Token的效率榨到极致，谁就掌握了下一轮定价权。\r\n\r\n--------------------------------------------------------------------\r\n\r\n05 苹果收盘市值首破5万亿美元，Apple智能国行接入阿里千问、10月底发布\r\n\r\n新闻描述：10月16日，据IT之家、金十数据报道，苹果收盘市值首次突破5万亿美元；库克确认苹果AI国行版本将于本月推出，iPhone 15 Pro及后续机型国行大模型已完成备案。另据金十数据消息，苹果智能将接入阿里千问大模型，10月底在中国发布测试版本。分析认为，苹果借助本土大模型合规落地国行AI，补齐了中国市场的关键拼图，端侧AI落地进入实操阶段。\r\n\r\n软盟观察：市值站上5万亿美元的同时，苹果AI国行终于落地，两件事凑在同一天绝非巧合——资本定价的正是AI叙事补上中国拼图后的确定性。选择与阿里千问合作，是苹果在中国监管环境下的最优解：本土模型过备案、本土数据留境内，合规成本一次付清。对国产大模型而言，为全球市值第一的公司供货，是含金量最高的背书。苹果的AI故事成色如何，10月底的测试版将给出第一份答卷。\r\n\r\n--------------------------------------------------------------------\r\n\r\n06 中国科学家首次用国产大模型攻克世界级数学难题\r\n\r\n新闻描述：10月16日，据第一财经、AI进化速递报道，中国科学家首次使用国产大模型攻克一项世界级数学难题，标志着AI for Math在真实科研问题上取得可验证进展，也检验了国产模型的推理能力。此前，数学家陶哲轩曾质疑OpenAI集中发布的七百余篇AI数学证明约42%未经形式化处理、可验证性存疑。分析认为，以可验证方式在真实难题上取得突破，恰是对AI科研信任危机的正面回应。\r\n\r\n软盟观察：在世界级数学难题上给出可验证的突破，国产大模型的这份成绩单来得正是时候——陶哲轩质疑的正是AI数学证明可验证性缺失，而中国团队交出的是经得起检验的成果，这一对比本身就是最好的回应。AI for Science的争议核心从来不是模型强不强，而是结果能不能被人类验证与复现。用真问题、可验证的标准做科研，而不是批量发布存疑证明，这条路走通了，AI才能真正赢得科学界的信任。国产模型的推理能力也在世界级难题上完成了成人礼。\r\n\r\n--------------------------------------------------------------------\r\n\r\n07 谷歌量子计算取得突破：魔态培育将错误率降低约40倍\r\n\r\n新闻描述：10月16日，据每日经济新闻报道，谷歌量子AI团队在《科学》杂志发表研究，利用Willow量子处理器验证魔态培育技术，将量子错误率降低约40倍，T态逻辑保真度达到99.99%。魔态培育被视为容错量子计算的重要资源瓶颈，部分研究估计量子计算机可能需要将高达95%的算力用于魔态培育。分析认为，此次突破将加速容错量子计算的实用化进程，对密码学、药物研发等领域具有深远影响。\r\n\r\n软盟观察：错误率降40倍、保真度99.99%，谷歌把容错量子计算最卡脖子的魔态培育瓶颈啃下了一块。量子计算与AI的交汇点正在逼近：一旦容错量子机走向实用，现有加密体系面临重构，而量子算力又可能反过来加速模型训练与分子模拟。AI狂热之下，量子这条慢赛道的技术突破容易被忽视，但它的长期颠覆性未必小于大模型。对安全体系而言，后量子密码的迁移规划已经不该再等了。\r\n\r\n--------------------------------------------------------------------\r\n\r\n08 比尔·盖茨计划投入大量个人资源，推动更严格的AI监管\r\n\r\n新闻描述：10月16日，据金十数据援引美媒报道，比尔·盖茨计划投入大量个人资源，推动更严格的AI监管。此前，盖茨已在接受NBC专访时发出严厉预警，称人工智能强大到足以驱动导致十亿人死亡的事件，呼吁美国国会立法强制监管AI开发，要求执法部门和政界人士参与安全措施讨论，且相关要求必须具有强制性。分析认为，盖茨从舆论呼吁转向投入个人资源实质推动，标志AI监管倡导进入真金白银阶段。\r\n\r\n软盟观察：盖茨把嘴上的警告升级为真金白银的投入，AI监管倡导从舆论战进入资源战。以盖茨的财富、政商人脉与基金会网络，他推动监管的杠杆远非普通评论者可比，这可能会实质性改变美国立法博弈的天平。与此呼应的是全球监管机构接连出手：欧盟立案、各州起诉、金融标准机构发声，强制监管的合围之势正在形成。科技界内部的分化也愈发清晰：有人游说放松管制，有人自掏腰包踩刹车，AI的治理路线之争进入了决胜阶段。\r\n\r\n--------------------------------------------------------------------\r\n\r\n09 中国信通院发布2026人工智能产业十大关键词：模型自进化、智能体工程化等入选\r\n\r\n新闻描述：10月16日，据齐鲁晚报报道，在济南举办的2026人工智能产业大会上，中国信息通信研究院发布2026人工智能产业十大关键词：模型自进化、智能体工程化、智能体终端、具身智能实景实训、芯模协同、AI高价值应用场景、AI驱动的自动化实验室、高质量词元服务、前沿模型安全风险、开放普惠。其中模型自进化被界定为有界自进化阶段，尚未实现递归自进化；智能体终端方面，2026年AI手机出货量有望超1.3亿部；具身智能上半年国内融资约935亿元、同比增长5倍。\r\n\r\n软盟观察：信通院的十大关键词是观察中国AI产业最权威的年度切片，几处措辞值得细品：模型自进化被明确限定在有界阶段、RSI未实现，这与OpenAI两度停训的现实互相印证；智能体工程化、高质量词元服务入选，说明产业焦点已从模型本身转向工程化与供给体系。935亿元的具身智能融资、1.3亿部AI手机出货预期，则勾勒出资本与终端的量化坐标。官方定调既是产业共识的沉淀，也是政策资源的导航图，值得逐词研读。\r\n\r\n--------------------------------------------------------------------\r\n\r\n10 黑石集团全面加码AI：2000亿美元数据中心投资成核心布局\r\n\r\n新闻描述：10月16日，据金十数据报道，黑石集团全面加码人工智能，2000亿美元数据中心投资成为其核心布局。同期，AI数据中心热潮推高金属等大宗商品需求，科技公司正洽谈入股英美资源集团等矿业巨头以锁定上游供应；德国亦计划与英伟达展开大规模AI合作，西门子、奥迪等约12家企业拟参与。分析认为，从PE巨头到矿业再到工业强国，AI基建的投资与配套正沿着产业链全面铺开，资本与实体经济的绑定持续加深。\r\n\r\n软盟观察：黑石2000亿美元砸向数据中心，PE之王用行动确认AI基建是当下最确定的重资产赛道。更值得玩味的是资本的延伸方向：科技公司开始洽谈入股矿业巨头，为的是锁定铜与电力这些算力的上游命脉——AI竞争已经从拼芯片 upstream 到拼矿产。德国拉上西门子、奥迪抱团英伟达，则说明国家级产业力量集体入场。当金融资本、产业资本与主权力量同向加注，AI基建的泡沫与繁荣都将继续放大，周期判断比任何时候都重要。\r\n\r\n--------------------------------------------------------------------\r\n\r\n结语：纵观2026年10月16日的AI动态，定价与效率成为主旋律。Meta以8160亿参数开放权重模型加码生态、联手苹果打通端侧，能力竞赛仍在加码；但资本端已开始冷静重新定价：Anthropic估值预期被下调，CoreWeave信用利差创历史新高，黑石的2000亿美元则代表长线资本对基建的笃定。国内侧，芯片涨价潮把拼效率逼成必答题，DeepSeek V4在昇腾上跑出1\u002F70推理成本的样本给出了解法；中国科学家用国产大模型攻克世界级数学难题、信通院十大关键词发布，产业纵深持续夯实。而盖茨投入个人资源推动监管、全球金融标准机构盯紧智能体，规则的缰绳也在收紧。估值回归理性、效率决定生死、监管步步收紧，AI产业正在完成从狂热到深水区的切换。软盟资讯将持续追踪，与您共见每一次潮起。\r\n\r\n--------------------------------------------------------------------\r\n编辑：软盟资讯编辑部 ｜ 数据来源：全网大媒体与官方渠道 ｜ 共收录 10 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